The Agency Expands Its Reach: Atlanta and Baja California
June 18, 2025, 6:42 am
The real estate landscape is shifting. The Agency, a global brokerage, is at the forefront of this transformation. With new offices in Atlanta and a partnership for luxury residences in Baja California, The Agency is making waves.
On June 17, 2025, The Agency announced its expansion into Atlanta, Georgia. This move is not just about geography; it’s about tapping into a vibrant market. Atlanta is a city that pulses with energy. It’s a hub for business, culture, and innovation. The Agency recognizes this potential. The new office will be led by Deborah Morton, a seasoned expert in Georgia real estate. With over $89 million in sales in 2024, she’s a powerhouse. Her leadership signals a commitment to excellence.
The Agency is not just planting a flag; it’s setting roots. The Atlanta office will operate from two locations: Midtown and Marietta. These areas are bustling with activity. They represent the heartbeat of the city. The Agency aims to provide a fresh approach to real estate. It’s about unique marketing and creative solutions. This is not your typical brokerage. It’s a blend of luxury and innovation.
Mauricio Umansky, the CEO and Founder of The Agency, sees Atlanta as a perfect match. The city’s robust economy and diverse culture align with The Agency’s vision. It’s a place where ambition meets opportunity. The Agency has been on a growth trajectory. In 2024 alone, it launched 30 new offices and expanded into seven new markets. This is a company that doesn’t just follow trends; it sets them.
James Ramsay, EVP of The Agency's Franchise Division, emphasizes the need for a new approach. The real estate market is evolving. Clients want more than just transactions; they want experiences. Atlanta’s housing market is ripe for this change. The Agency is poised to meet this demand head-on.
The Agency’s growth is impressive. With over 130 offices in 13 countries, it’s a global player. It has been recognized as one of America’s fastest-growing companies. The Financial Times and Inc. 5000 have both acknowledged its rapid ascent. This is not just about numbers; it’s about reputation. The Agency has carved a niche in luxury real estate. It’s a brand that resonates with clients worldwide.
But the expansion doesn’t stop in Atlanta. The Agency is also making waves in Baja California. On the same day, it announced its role as the exclusive marketing partner for THE WAVVE, a luxury residential development. This project is a game-changer. Located in coastal Tijuana, THE WAVVE offers a blend of sophistication and accessibility. It’s a new era of coastal living.
THE WAVVE features two residential towers: Sunrise and Sunset. Each tower boasts 150 units with ocean views. The design is sleek and modern, inspired by the ocean’s motion. This is not just a place to live; it’s a lifestyle. The amenities are extensive. From pools to fitness centers, it’s designed for relaxation and recreation.
The project is strategically located. Just a short drive from San Diego, it offers easy access to the U.S. market. This dual lifestyle appeals to many. Buyers are looking for second homes or full-time residences. Baja California is emerging as a desirable destination. It’s often referred to as the “New Cabo.” The appeal lies in its charm and affordability.
Jeff Davidson, a broker associate at The Agency San Diego, highlights the surge in interest. Buyers are drawn to the lifestyle that THE WAVVE offers. The combination of low property taxes and resort-style amenities is enticing. Prices start in the low to mid $200,000s, making it accessible for many. This is a smart investment for retirees and cross-border commuters.
The design of THE WAVVE reflects the spirit of Baja. It embraces indoor-outdoor living, allowing residents to connect with nature. The project aims to create a community that feels both modern and inviting. It’s about more than just buildings; it’s about creating a sense of belonging.
Security is a priority at THE WAVVE. With 24/7 monitored access, residents can feel safe. The amenities cater to all ages, from kids’ playgrounds to adult game zones. This is a community designed for living, not just existing.
The Agency’s partnership with Estrategia Urbana, the developer, is a strategic move. With a proven track record, Estrategia Urbana brings expertise to the table. The collaboration promises to deliver a high-quality product that meets market demands.
In conclusion, The Agency is redefining real estate. Its expansion into Atlanta and Baja California is a testament to its vision. The Agency is not just following trends; it’s creating them. With a focus on luxury, innovation, and community, it’s poised for continued success. The future looks bright for The Agency, and it’s just getting started.
On June 17, 2025, The Agency announced its expansion into Atlanta, Georgia. This move is not just about geography; it’s about tapping into a vibrant market. Atlanta is a city that pulses with energy. It’s a hub for business, culture, and innovation. The Agency recognizes this potential. The new office will be led by Deborah Morton, a seasoned expert in Georgia real estate. With over $89 million in sales in 2024, she’s a powerhouse. Her leadership signals a commitment to excellence.
The Agency is not just planting a flag; it’s setting roots. The Atlanta office will operate from two locations: Midtown and Marietta. These areas are bustling with activity. They represent the heartbeat of the city. The Agency aims to provide a fresh approach to real estate. It’s about unique marketing and creative solutions. This is not your typical brokerage. It’s a blend of luxury and innovation.
Mauricio Umansky, the CEO and Founder of The Agency, sees Atlanta as a perfect match. The city’s robust economy and diverse culture align with The Agency’s vision. It’s a place where ambition meets opportunity. The Agency has been on a growth trajectory. In 2024 alone, it launched 30 new offices and expanded into seven new markets. This is a company that doesn’t just follow trends; it sets them.
James Ramsay, EVP of The Agency's Franchise Division, emphasizes the need for a new approach. The real estate market is evolving. Clients want more than just transactions; they want experiences. Atlanta’s housing market is ripe for this change. The Agency is poised to meet this demand head-on.
The Agency’s growth is impressive. With over 130 offices in 13 countries, it’s a global player. It has been recognized as one of America’s fastest-growing companies. The Financial Times and Inc. 5000 have both acknowledged its rapid ascent. This is not just about numbers; it’s about reputation. The Agency has carved a niche in luxury real estate. It’s a brand that resonates with clients worldwide.
But the expansion doesn’t stop in Atlanta. The Agency is also making waves in Baja California. On the same day, it announced its role as the exclusive marketing partner for THE WAVVE, a luxury residential development. This project is a game-changer. Located in coastal Tijuana, THE WAVVE offers a blend of sophistication and accessibility. It’s a new era of coastal living.
THE WAVVE features two residential towers: Sunrise and Sunset. Each tower boasts 150 units with ocean views. The design is sleek and modern, inspired by the ocean’s motion. This is not just a place to live; it’s a lifestyle. The amenities are extensive. From pools to fitness centers, it’s designed for relaxation and recreation.
The project is strategically located. Just a short drive from San Diego, it offers easy access to the U.S. market. This dual lifestyle appeals to many. Buyers are looking for second homes or full-time residences. Baja California is emerging as a desirable destination. It’s often referred to as the “New Cabo.” The appeal lies in its charm and affordability.
Jeff Davidson, a broker associate at The Agency San Diego, highlights the surge in interest. Buyers are drawn to the lifestyle that THE WAVVE offers. The combination of low property taxes and resort-style amenities is enticing. Prices start in the low to mid $200,000s, making it accessible for many. This is a smart investment for retirees and cross-border commuters.
The design of THE WAVVE reflects the spirit of Baja. It embraces indoor-outdoor living, allowing residents to connect with nature. The project aims to create a community that feels both modern and inviting. It’s about more than just buildings; it’s about creating a sense of belonging.
Security is a priority at THE WAVVE. With 24/7 monitored access, residents can feel safe. The amenities cater to all ages, from kids’ playgrounds to adult game zones. This is a community designed for living, not just existing.
The Agency’s partnership with Estrategia Urbana, the developer, is a strategic move. With a proven track record, Estrategia Urbana brings expertise to the table. The collaboration promises to deliver a high-quality product that meets market demands.
In conclusion, The Agency is redefining real estate. Its expansion into Atlanta and Baja California is a testament to its vision. The Agency is not just following trends; it’s creating them. With a focus on luxury, innovation, and community, it’s poised for continued success. The future looks bright for The Agency, and it’s just getting started.