Celebrating Excellence: Mary Butin Shines as a Beacon in PR
June 18, 2025, 1:06 pm
Location: United States, New Mexico, Albuquerque
Employees: 10001+
Founded date: 1916
Total raised: $500K
In the vibrant world of public relations, few names resonate as strongly as Mary Butin. The founder and CEO of Butin PR, she has recently been recognized as one of the 2025 Top Women in PR by PRNEWS. This accolade is not just a feather in her cap; it’s a testament to her unwavering commitment to excellence and innovation in the industry.
Butin PR, established in 2005, has carved a niche in marketing communications and digital strategy. The agency specializes in sectors like food and beverage, travel and tourism, and non-profit marketing. Butin’s vision has transformed her firm into a powerhouse, known for its creative campaigns and strategic insights. The agency has garnered national acclaim, including being a finalist for PR News Small Agency of the Year in 2020.
Recognition doesn’t come easy. Butin’s journey began nearly 40 years ago at The Coca-Cola Company. She was the first woman to secure a coveted internship in the global communications department. This was no ordinary internship; it was a front-row seat to one of the most significant PR events in history—the launch and subsequent retraction of "New Coke." This experience laid the groundwork for her future successes, teaching her the art of navigating high-stakes situations.
Her career path is dotted with leadership roles at Cohn & Wolfe/Burson-Marsteller and Coca-Cola’s North American and Global PR teams. Each step was a building block, shaping her into the dynamic leader she is today. Launching Butin PR was a leap of faith, but it was also a culmination of years of hard work and dedication.
Butin’s influence extends beyond her agency. She is a mentor, uplifting those around her. Her leadership style is characterized by passion and creativity. Colleagues and clients alike speak of her ability to forge meaningful partnerships. Her work on initiatives like the National Fisheries Institute’s "Dish on Fish" platform has significantly enhanced digital engagement, showcasing her knack for strategic storytelling.
Her accolades are numerous. Butin PR has been recognized multiple times in the University of Georgia's "Bulldog 100," ranking as one of the fastest-growing alumni businesses. The agency has also been listed among PRNEWS' Top 100 Agency Elite and O'Dwyer's top firms for travel and food marketing. These honors reflect not just growth, but a commitment to quality and innovation.
Butin’s impact is felt in the community as well. She has served on various boards, including the United Way of Coastal Georgia and the Friends of Fort Frederica National Monument. Her involvement in non-profit organizations demonstrates her belief in giving back. It’s a philosophy that resonates deeply in her professional life.
Butin’s story is not just about accolades and achievements. It’s about resilience and passion. She splits her time between Georgia and Colorado with her husband, John, and their three grown children. Family is her anchor, grounding her amidst the whirlwind of her professional life.
As the public relations landscape evolves, Butin remains at the forefront. She embodies the spirit of innovation, adapting to new challenges while maintaining her core values. Her recognition as one of the top women in PR is not just a personal victory; it’s a celebration of women in leadership roles across industries.
The PR industry is often seen as a competitive arena, but Butin’s approach is collaborative. She believes in the power of storytelling, using it to elevate brands and individuals alike. Her agency’s campaigns are not just about selling products; they are about creating connections and fostering relationships.
As we look to the future, Butin’s influence will undoubtedly continue to grow. She is a role model for aspiring PR professionals, demonstrating that success is achievable through hard work, creativity, and a commitment to excellence. Her journey is a reminder that the path to success is often paved with challenges, but with determination, it can lead to remarkable achievements.
In a world where public perception can shift in an instant, Butin’s strategic insights are invaluable. She understands the nuances of communication and the importance of authenticity. Her work is a blend of art and science, crafting narratives that resonate with audiences.
As we celebrate Mary Butin’s recognition, we also celebrate the spirit of innovation and leadership in public relations. Her story is a beacon for those navigating the complexities of the industry. It’s a reminder that with passion and perseverance, one can shine brightly, illuminating the path for others.
In conclusion, Mary Butin’s recognition as one of the top women in PR is a well-deserved honor. It reflects her dedication to excellence, her innovative spirit, and her commitment to uplifting others. As she continues to lead Butin PR into the future, we can expect more groundbreaking campaigns and inspiring stories that will shape the industry for years to come. The world of public relations is richer for her contributions, and her legacy will undoubtedly inspire future generations of communicators.
Butin PR, established in 2005, has carved a niche in marketing communications and digital strategy. The agency specializes in sectors like food and beverage, travel and tourism, and non-profit marketing. Butin’s vision has transformed her firm into a powerhouse, known for its creative campaigns and strategic insights. The agency has garnered national acclaim, including being a finalist for PR News Small Agency of the Year in 2020.
Recognition doesn’t come easy. Butin’s journey began nearly 40 years ago at The Coca-Cola Company. She was the first woman to secure a coveted internship in the global communications department. This was no ordinary internship; it was a front-row seat to one of the most significant PR events in history—the launch and subsequent retraction of "New Coke." This experience laid the groundwork for her future successes, teaching her the art of navigating high-stakes situations.
Her career path is dotted with leadership roles at Cohn & Wolfe/Burson-Marsteller and Coca-Cola’s North American and Global PR teams. Each step was a building block, shaping her into the dynamic leader she is today. Launching Butin PR was a leap of faith, but it was also a culmination of years of hard work and dedication.
Butin’s influence extends beyond her agency. She is a mentor, uplifting those around her. Her leadership style is characterized by passion and creativity. Colleagues and clients alike speak of her ability to forge meaningful partnerships. Her work on initiatives like the National Fisheries Institute’s "Dish on Fish" platform has significantly enhanced digital engagement, showcasing her knack for strategic storytelling.
Her accolades are numerous. Butin PR has been recognized multiple times in the University of Georgia's "Bulldog 100," ranking as one of the fastest-growing alumni businesses. The agency has also been listed among PRNEWS' Top 100 Agency Elite and O'Dwyer's top firms for travel and food marketing. These honors reflect not just growth, but a commitment to quality and innovation.
Butin’s impact is felt in the community as well. She has served on various boards, including the United Way of Coastal Georgia and the Friends of Fort Frederica National Monument. Her involvement in non-profit organizations demonstrates her belief in giving back. It’s a philosophy that resonates deeply in her professional life.
Butin’s story is not just about accolades and achievements. It’s about resilience and passion. She splits her time between Georgia and Colorado with her husband, John, and their three grown children. Family is her anchor, grounding her amidst the whirlwind of her professional life.
As the public relations landscape evolves, Butin remains at the forefront. She embodies the spirit of innovation, adapting to new challenges while maintaining her core values. Her recognition as one of the top women in PR is not just a personal victory; it’s a celebration of women in leadership roles across industries.
The PR industry is often seen as a competitive arena, but Butin’s approach is collaborative. She believes in the power of storytelling, using it to elevate brands and individuals alike. Her agency’s campaigns are not just about selling products; they are about creating connections and fostering relationships.
As we look to the future, Butin’s influence will undoubtedly continue to grow. She is a role model for aspiring PR professionals, demonstrating that success is achievable through hard work, creativity, and a commitment to excellence. Her journey is a reminder that the path to success is often paved with challenges, but with determination, it can lead to remarkable achievements.
In a world where public perception can shift in an instant, Butin’s strategic insights are invaluable. She understands the nuances of communication and the importance of authenticity. Her work is a blend of art and science, crafting narratives that resonate with audiences.
As we celebrate Mary Butin’s recognition, we also celebrate the spirit of innovation and leadership in public relations. Her story is a beacon for those navigating the complexities of the industry. It’s a reminder that with passion and perseverance, one can shine brightly, illuminating the path for others.
In conclusion, Mary Butin’s recognition as one of the top women in PR is a well-deserved honor. It reflects her dedication to excellence, her innovative spirit, and her commitment to uplifting others. As she continues to lead Butin PR into the future, we can expect more groundbreaking campaigns and inspiring stories that will shape the industry for years to come. The world of public relations is richer for her contributions, and her legacy will undoubtedly inspire future generations of communicators.