Zest Equity: A New Dawn for Private Market Transactions

May 6, 2025, 9:31 pm
Zest Equity
Zest Equity
BuildingInformationInfrastructureInternetMarketTechnologyTools
Founded date: 2021
Total raised: $8.1M
In the bustling world of finance, where every second counts, Zest Equity emerges as a beacon of innovation. This Dubai-based startup has just secured $4.3 million in Pre-Series A funding, a significant leap forward in its mission to revolutionize private market transactions. The funding round, led by Prosus Ventures and supported by Morgan Stanley Inclusive and Sustainable Ventures (MSISV), marks a pivotal moment for the company.

Founded in 2021 by the dynamic duo, Zuhair Shamma and Rawan Baddour, Zest Equity is not just another tech startup. It’s a game-changer. The company is focused on creating a digital infrastructure that simplifies and streamlines private market transactions. Think of it as a bridge connecting investors and opportunities, making the complex world of finance more navigable.

The private market is often a labyrinth. Deals under $100 million frequently slip through the cracks, overlooked by major investment banks. Zest Equity steps in to fill this gap. Their platform allows clients to group stakeholders into a single legal vehicle, known as a Special Purpose Vehicle (SPV). This innovation digitizes execution processes, enhancing efficiency and transparency. It’s like turning a tangled ball of yarn into a straight line.

Zest Equity’s approach is agnostic. They cater to various asset classes and transaction types, making their solutions versatile. This flexibility is crucial in a market that demands adaptability. The company has already digitized over $155 million in transaction value across more than 115 pre-agreed deals. This impressive traction showcases their ability to execute and deliver results.

The recent funding will be strategically deployed to expand Zest Equity’s footprint in the Kingdom of Saudi Arabia (KSA) and the UAE. These regions are ripe for growth, and Zest Equity aims to capitalize on this potential. The funds will also be used to acquire specialized talent, develop new products, and scale their technology infrastructure. It’s a comprehensive plan, akin to planting seeds in fertile soil, nurturing them to grow into a robust ecosystem.

Prosus Ventures, a key player in this funding round, brings a wealth of experience in emerging markets. Their understanding of the landscape makes them an ideal partner for Zest Equity. The collaboration promises to accelerate the startup’s expansion while ensuring sustainable and compliant growth. It’s a partnership built on shared vision and mutual benefit.

Zest Equity’s mission is clear: to remove friction from private market transactions. In a world where speed and efficiency are paramount, their platform offers a solution that resonates with the needs of modern investors. The company envisions a trusted ecosystem where clients can easily design and select the tools necessary for their transactions. It’s about empowerment, giving clients the ability to navigate the complexities of finance with confidence.

The founders’ vision extends beyond mere transactions. They aim to build a fabric that connects private markets in emerging economies. This vision aligns perfectly with the focus of Prosus Ventures on supporting innovative financial infrastructure in high-growth regions. Together, they are poised to create a lasting impact.

In the realm of finance, where change is the only constant, Zest Equity stands out. Their commitment to innovation and efficiency positions them as a leader in the digital infrastructure space. As they continue to grow and evolve, the industry will be watching closely. The potential for disruption is immense.

Investors are increasingly looking for solutions that simplify processes and enhance transparency. Zest Equity’s platform addresses these demands head-on. By digitizing execution processes, they not only improve efficiency but also build trust among stakeholders. In finance, trust is currency.

The startup landscape is crowded, but Zest Equity’s unique approach sets it apart. They are not just another tech company; they are pioneers in a niche market. Their focus on private market transactions is timely and relevant. As more investors seek opportunities in this space, Zest Equity is well-positioned to lead the charge.

In conclusion, Zest Equity is more than a startup; it’s a movement. With $4.3 million in fresh funding, they are ready to scale new heights. Their mission to simplify private market transactions resonates in a world that craves efficiency and transparency. As they expand their operations and enhance their offerings, one thing is clear: Zest Equity is on the brink of something big. The future of private market transactions is bright, and Zest Equity is lighting the way.