Plant-Based Revolution: The Rise of Tofu and Tempeh in Retail
May 3, 2025, 12:58 am
Location: United Kingdom, England, Welwyn Garden City
Employees: 10001+
Founded date: 1919
Total raised: $61.21K
The plant-based food scene is buzzing. It’s a movement, a shift in how we think about our plates. Two companies, Tofoo Co. and Better Nature, are leading the charge in the UK. They’re not just selling food; they’re reshaping diets and lifestyles.
Tofoo Co. has recently launched two exciting products: the Thai Burger and Southern Fried Pieces. These additions are more than just new items on the shelf. They represent a response to a growing demand for convenient, plant-based options. As summer approaches, the timing is perfect. People are looking for easy barbecue solutions. The Thai Burger combines spiced tofu with fresh vegetables, creating a vibrant alternative to traditional meat burgers. It’s a burst of flavor, ready to hit the grill.
Meanwhile, the Southern Fried Pieces offer a crispy, crunchy experience. Coated in a southern-fried crumb, these tofu bites are versatile. They can be used in wraps, burgers, or served alongside classic sides like chips and slaw. It’s comfort food reimagined.
Tofoo Co. is riding a wave of growth. While many brands in the plant-based sector are struggling, Tofoo is thriving. In January, it was the only top-five brand in the category to show growth. This success is no accident. The company has been strategic, expanding its range to attract new customers. Tofu is no longer just a health food; it’s becoming a staple for many.
The company’s recent acquisition by Comitis Capital has fueled this expansion. With new resources, Tofoo is moving beyond traditional tofu blocks. The focus is on convenience. The Katsu fillets launched last year set the stage. Now, the Thai Burger and Southern Fried Pieces are taking it further.
In the same vein, Better Nature is making waves with its tempeh products. The company has appointed Helen Atkinson as its new Head of Sales. Her experience in the food industry will be crucial as Better Nature aims to expand its retail presence. The timing is right. The plant-based category is evolving rapidly. There’s a vast potential for growth.
Better Nature is not just about selling tempeh; it’s about transforming the protein market. Co-founders Elin Roberts and Christopher Kong have been recognized in Forbes 30 Under 30 Europe 2025. This accolade highlights their innovative approach to plant-based proteins. Their tempeh products are designed to be gut-friendly and high in protein. They’re not just targeting vegans; they’re appealing to meat-eaters looking for healthier alternatives.
The company recently launched an enhanced version of its Organic Tempeh. This new product boasts higher protein content and is available at major retailers like Tesco and Asda. It’s a strategic move to attract a broader audience. Better Nature is not just a player in the plant-based market; it’s aiming for mainstream acceptance.
International growth is also on the horizon. Better Nature has secured a significant retail partnership with REWE in Germany. This expansion signals the brand’s ambition to reach new markets. Atkinson’s leadership will be vital in navigating this growth.
Both Tofoo Co. and Better Nature are tapping into a larger trend. Consumers are increasingly interested in natural ingredients. They want options that are not only tasty but also healthy. The demand for plant-based proteins is on the rise. It’s a shift away from processed meat alternatives.
The landscape is changing. People are more conscious of what they eat. They’re looking for products that align with their values. Sustainability, health, and convenience are at the forefront. Tofoo and Better Nature are responding to these needs. They’re not just selling food; they’re offering a lifestyle choice.
As summer approaches, the timing for these launches couldn’t be better. Barbecues and outdoor gatherings are on the horizon. Consumers are looking for easy, delicious options. The Thai Burger and Southern Fried Pieces from Tofoo Co. are poised to become summer favorites.
Better Nature’s tempeh products are also ready to make an impact. With a focus on high protein and gut health, they’re appealing to a wide audience. The company’s commitment to quality and innovation sets it apart.
In conclusion, the plant-based revolution is here. Tofoo Co. and Better Nature are at the forefront, leading the charge with innovative products. They’re not just changing the way we eat; they’re changing the way we think about food. As consumer preferences shift, these brands are well-positioned to thrive. The future of food is plant-based, and it’s looking bright.
Tofoo Co. has recently launched two exciting products: the Thai Burger and Southern Fried Pieces. These additions are more than just new items on the shelf. They represent a response to a growing demand for convenient, plant-based options. As summer approaches, the timing is perfect. People are looking for easy barbecue solutions. The Thai Burger combines spiced tofu with fresh vegetables, creating a vibrant alternative to traditional meat burgers. It’s a burst of flavor, ready to hit the grill.
Meanwhile, the Southern Fried Pieces offer a crispy, crunchy experience. Coated in a southern-fried crumb, these tofu bites are versatile. They can be used in wraps, burgers, or served alongside classic sides like chips and slaw. It’s comfort food reimagined.
Tofoo Co. is riding a wave of growth. While many brands in the plant-based sector are struggling, Tofoo is thriving. In January, it was the only top-five brand in the category to show growth. This success is no accident. The company has been strategic, expanding its range to attract new customers. Tofu is no longer just a health food; it’s becoming a staple for many.
The company’s recent acquisition by Comitis Capital has fueled this expansion. With new resources, Tofoo is moving beyond traditional tofu blocks. The focus is on convenience. The Katsu fillets launched last year set the stage. Now, the Thai Burger and Southern Fried Pieces are taking it further.
In the same vein, Better Nature is making waves with its tempeh products. The company has appointed Helen Atkinson as its new Head of Sales. Her experience in the food industry will be crucial as Better Nature aims to expand its retail presence. The timing is right. The plant-based category is evolving rapidly. There’s a vast potential for growth.
Better Nature is not just about selling tempeh; it’s about transforming the protein market. Co-founders Elin Roberts and Christopher Kong have been recognized in Forbes 30 Under 30 Europe 2025. This accolade highlights their innovative approach to plant-based proteins. Their tempeh products are designed to be gut-friendly and high in protein. They’re not just targeting vegans; they’re appealing to meat-eaters looking for healthier alternatives.
The company recently launched an enhanced version of its Organic Tempeh. This new product boasts higher protein content and is available at major retailers like Tesco and Asda. It’s a strategic move to attract a broader audience. Better Nature is not just a player in the plant-based market; it’s aiming for mainstream acceptance.
International growth is also on the horizon. Better Nature has secured a significant retail partnership with REWE in Germany. This expansion signals the brand’s ambition to reach new markets. Atkinson’s leadership will be vital in navigating this growth.
Both Tofoo Co. and Better Nature are tapping into a larger trend. Consumers are increasingly interested in natural ingredients. They want options that are not only tasty but also healthy. The demand for plant-based proteins is on the rise. It’s a shift away from processed meat alternatives.
The landscape is changing. People are more conscious of what they eat. They’re looking for products that align with their values. Sustainability, health, and convenience are at the forefront. Tofoo and Better Nature are responding to these needs. They’re not just selling food; they’re offering a lifestyle choice.
As summer approaches, the timing for these launches couldn’t be better. Barbecues and outdoor gatherings are on the horizon. Consumers are looking for easy, delicious options. The Thai Burger and Southern Fried Pieces from Tofoo Co. are poised to become summer favorites.
Better Nature’s tempeh products are also ready to make an impact. With a focus on high protein and gut health, they’re appealing to a wide audience. The company’s commitment to quality and innovation sets it apart.
In conclusion, the plant-based revolution is here. Tofoo Co. and Better Nature are at the forefront, leading the charge with innovative products. They’re not just changing the way we eat; they’re changing the way we think about food. As consumer preferences shift, these brands are well-positioned to thrive. The future of food is plant-based, and it’s looking bright.