Chery's Electrifying Leap: A New Era for Hybrid Vehicles in South Africa

April 26, 2025, 4:22 pm
Chery International
Chery International
AutomationManufacturing
Location: China, Anhui, Wuhu
Employees: 201-500
Founded date: 1997
Chery, the Chinese automotive giant, is gearing up to shake up the hybrid vehicle market. With a bold entry into South Africa, the company is set to unveil its “Super Hybrid” (CSH) brand. This move is not just a ripple; it’s a wave. Chery plans to launch 19 new models in 2025, with the spotlight on the Tiggo series. The Tiggo 7 CSH, Tiggo 8 CSH, and Tiggo 9 CSH are the first to showcase this innovative technology.

The Auto Shanghai 2025 event, running from April 23 to May 2, will be the stage for this grand reveal. Here, Chery will demonstrate its commitment to hybrid technology. The new models promise a hybrid engine with a thermal efficiency of 46.5%. This is not just a number; it’s a game-changer. Paired with a hybrid transmission boasting 93% efficiency, these vehicles aim for fuel consumption as low as 2-3 liters per 100 kilometers.

This is not merely about numbers. It’s about a vision. Chery believes that its Super Hybrid technology will be a catalyst for growth in markets like South Africa. The country is ripe for innovation, especially in the automotive sector. Currently, Chery’s offerings in South Africa are limited to petrol engines. The arrival of hybrid models will diversify the lineup and cater to a growing demand for greener options.

The CSH technology is versatile. It adapts to various driving conditions, from urban streets to rugged terrains. This flexibility is crucial in a market where consumers seek reliability and performance. Chery’s strategy is clear: to create a robust local lineup that resonates with South African drivers.

But Chery is not just launching cars; it’s launching a movement. The “Endless Horizon Worry-Free Voyage” endurance challenge, which took place during the Shanghai Auto Show, is a testament to this. This event showcased the Tiggo 9 CSH and ARRIZO8 CSH in a grueling 1,400-kilometer journey. The route included urban traffic, mountain roads, and high-speed stretches. The results were impressive. Both models exceeded expectations, eliminating range anxiety and proving their mettle.

The ARRIZO8 CSH recorded a fuel consumption of just 4.2 liters per 100 kilometers in battery-depleted mode. Meanwhile, the Tiggo 9 CSH, equipped with a dedicated hybrid battery, achieved a fast charge from 30% to 80% in just 20 minutes. This is not just efficiency; it’s empowerment. With a 6.6kW V2L function, these vehicles can power outdoor equipment, making them perfect for camping trips.

Chery’s innovations extend beyond fuel efficiency. The vehicles are equipped with nearly 20 Advanced Driver Assistance Systems (ADAS) features. This includes automated parking assistance and a quiet cabin noise level of 60 dBA at 120 km/h. The driving experience is designed to be intelligent, safe, and comfortable.

Chery’s philosophy of “technology equality” shines through in these developments. The company aims to make advanced technology accessible to all. This is a bold statement in a world where automotive technology often feels exclusive.

As Chery prepares to launch its hybrid models in South Africa, the timing is crucial. The global automotive landscape is shifting. Consumers are increasingly leaning towards sustainable options. South Africa, with its unique challenges and opportunities, is an ideal testing ground for Chery’s ambitions.

The local market is evolving. With rising fuel prices and environmental concerns, South African drivers are looking for alternatives. Chery’s hybrid vehicles offer a solution. They promise lower fuel consumption and reduced emissions. This aligns with global trends towards sustainability.

Chery’s entry into the hybrid market is not just about selling cars. It’s about creating a community of environmentally conscious drivers. The company aims to foster a culture of sustainability in South Africa. This is a long-term vision, one that goes beyond immediate sales figures.

The competition is fierce. Other automakers are also eyeing the hybrid market. However, Chery’s commitment to innovation and efficiency sets it apart. The company is not just following trends; it’s setting them.

In conclusion, Chery’s foray into the hybrid vehicle market in South Africa marks a significant shift. With its Super Hybrid technology, the company is poised to redefine the automotive landscape. The upcoming models promise efficiency, performance, and sustainability. As the world moves towards greener alternatives, Chery is ready to lead the charge. The future is electric, and Chery is at the forefront of this revolution. South Africa, get ready for a ride like no other.