Ryl Company’s $15 Million Boost: A New Wave in the Beverage Industry
April 18, 2025, 9:32 am
Location: United States, Michigan, Grand Rapids
Employees: 10001+
Founded date: 1934
Total raised: $11.8M
Location: United States, New Jersey, Morristown
Employees: 11-50
Founded date: 2022
Total raised: $21.7M
Location: United States, Texas, Irving
Employees: 10001+
Founded date: 1927
Total raised: $6M
The Ryl Company is on the rise. With a fresh $15 million in Series B funding, this Morristown, NJ-based beverage brand is ready to shake up the iced tea market. Founded in 2022 by Blodin Ukella and Morgan Wallen, Ryl Tea is not just another drink on the shelf. It’s a revolution in a bottle.
The funding round, which follows a $7.5 million Series A in early 2024, brings the company’s total funding to $30 million. This capital will fuel Ryl Tea’s expansion, allowing it to reach over 40,000 stores by the end of 2025. The goal? To make Ryl Tea a household name across the nation.
Ryl Tea stands out in a crowded market. It offers zero-sugar iced tea with fewer than five calories per serving. No artificial ingredients. Just pure, refreshing flavors. Think Peach, Southern Sweet, Raspberry, Half & Half, and Green Citrus. Each sip is a step towards wellness, thanks to the brand’s proprietary Antioxidant Superblend. This blend is rich in vitamin C and tea polyphenols, known for their health benefits.
The beverage industry is a battlefield. Brands rise and fall like tides. But Ryl Tea is riding a wave of momentum. The company’s strategy is clear: expand distribution, enhance marketing, and innovate products. The backing from notable investors, including Feuerstein, Wallen, and others, adds weight to its mission. These investors are not just financial supporters; they are allies in a quest to redefine the beverage landscape.
Ryl Tea’s growth is not just about numbers. It’s about people. The company has expanded its team from nine employees in 2023 to 39 in 2024, with plans to exceed 100 by the end of 2025. This growth reflects the company’s ambition. Hiring across operations, marketing, sales, and product development is crucial. A strong team is the backbone of any successful venture.
Leadership plays a pivotal role in Ryl Tea’s journey. Ukella, the founder and CEO, brings a wealth of experience. His background includes strategic roles at OWYN and Bai. He is joined by Ken Kurtz, a seasoned executive with a track record of success in the beverage industry. Together, they form a powerhouse team ready to navigate the challenges ahead.
Ryl Tea’s expansion strategy is aggressive. The company has secured distribution deals with major players like Walmart, Kroger, and Costco. These partnerships are not just about getting products on shelves; they are about creating a presence. The goal is to ensure that Ryl Tea is accessible to consumers everywhere.
The beverage market is evolving. Consumers are becoming more health-conscious. They seek products that align with their values. Ryl Tea taps into this trend. It offers a better-for-you alternative in a category often dominated by sugary drinks. This alignment with consumer preferences positions Ryl Tea for success.
The company’s marketing efforts will also play a crucial role in its growth. Engaging consumers through innovative campaigns will be key. The beverage industry thrives on brand loyalty. Ryl Tea aims to cultivate a community of fans who not only enjoy the product but also share its mission of health and wellness.
Ryl Tea’s story is one of ambition and determination. The $15 million funding is a significant milestone, but it’s just the beginning. The company is in a phase of hyper-growth. This is a leap forward, not just in terms of funding, but in vision and execution.
As Ryl Tea expands its footprint, it faces challenges. Competition is fierce. Established brands will not relinquish their market share easily. However, Ryl Tea’s commitment to quality and innovation sets it apart. The company is not just another player; it’s a contender ready to make waves.
In conclusion, Ryl Company’s recent funding marks a pivotal moment in its journey. With a clear strategy, a strong team, and a commitment to health, Ryl Tea is poised to redefine the beverage industry. The road ahead is filled with opportunities and challenges. But with each bottle, Ryl Tea is not just selling a drink; it’s promoting a lifestyle. The future looks bright for this rising star in the beverage world.
The funding round, which follows a $7.5 million Series A in early 2024, brings the company’s total funding to $30 million. This capital will fuel Ryl Tea’s expansion, allowing it to reach over 40,000 stores by the end of 2025. The goal? To make Ryl Tea a household name across the nation.
Ryl Tea stands out in a crowded market. It offers zero-sugar iced tea with fewer than five calories per serving. No artificial ingredients. Just pure, refreshing flavors. Think Peach, Southern Sweet, Raspberry, Half & Half, and Green Citrus. Each sip is a step towards wellness, thanks to the brand’s proprietary Antioxidant Superblend. This blend is rich in vitamin C and tea polyphenols, known for their health benefits.
The beverage industry is a battlefield. Brands rise and fall like tides. But Ryl Tea is riding a wave of momentum. The company’s strategy is clear: expand distribution, enhance marketing, and innovate products. The backing from notable investors, including Feuerstein, Wallen, and others, adds weight to its mission. These investors are not just financial supporters; they are allies in a quest to redefine the beverage landscape.
Ryl Tea’s growth is not just about numbers. It’s about people. The company has expanded its team from nine employees in 2023 to 39 in 2024, with plans to exceed 100 by the end of 2025. This growth reflects the company’s ambition. Hiring across operations, marketing, sales, and product development is crucial. A strong team is the backbone of any successful venture.
Leadership plays a pivotal role in Ryl Tea’s journey. Ukella, the founder and CEO, brings a wealth of experience. His background includes strategic roles at OWYN and Bai. He is joined by Ken Kurtz, a seasoned executive with a track record of success in the beverage industry. Together, they form a powerhouse team ready to navigate the challenges ahead.
Ryl Tea’s expansion strategy is aggressive. The company has secured distribution deals with major players like Walmart, Kroger, and Costco. These partnerships are not just about getting products on shelves; they are about creating a presence. The goal is to ensure that Ryl Tea is accessible to consumers everywhere.
The beverage market is evolving. Consumers are becoming more health-conscious. They seek products that align with their values. Ryl Tea taps into this trend. It offers a better-for-you alternative in a category often dominated by sugary drinks. This alignment with consumer preferences positions Ryl Tea for success.
The company’s marketing efforts will also play a crucial role in its growth. Engaging consumers through innovative campaigns will be key. The beverage industry thrives on brand loyalty. Ryl Tea aims to cultivate a community of fans who not only enjoy the product but also share its mission of health and wellness.
Ryl Tea’s story is one of ambition and determination. The $15 million funding is a significant milestone, but it’s just the beginning. The company is in a phase of hyper-growth. This is a leap forward, not just in terms of funding, but in vision and execution.
As Ryl Tea expands its footprint, it faces challenges. Competition is fierce. Established brands will not relinquish their market share easily. However, Ryl Tea’s commitment to quality and innovation sets it apart. The company is not just another player; it’s a contender ready to make waves.
In conclusion, Ryl Company’s recent funding marks a pivotal moment in its journey. With a clear strategy, a strong team, and a commitment to health, Ryl Tea is poised to redefine the beverage industry. The road ahead is filled with opportunities and challenges. But with each bottle, Ryl Tea is not just selling a drink; it’s promoting a lifestyle. The future looks bright for this rising star in the beverage world.