Desert Control: A Beacon of Sustainability in a Thirsty World
April 13, 2025, 12:05 am
In a world where water scarcity looms like a dark cloud, Desert Control emerges as a beacon of hope. This agri-tech company is not just another player in the water conservation game; it’s a game-changer. With innovative solutions that enhance soil health and conserve water, Desert Control is redefining how we think about irrigation and resource management.
Desert Control operates through its U.S. subsidiary, Desert Control Americas Inc. (DCAM). Recently, it secured a significant agreement with Woodland Hills Country Club (WHCC) in California. This partnership is more than a contract; it’s a lifeline for golf courses grappling with soaring water costs. The agreement, which covers 43 acres of lush greens, will deploy Desert Control’s proprietary water-conservation technology. This technology promises to transform the way WHCC manages its irrigation, reducing one of its largest operational expenses.
The deal is structured under a Pay-As-You-Save (PAYS) model. This means Desert Control funds the implementation upfront and earns revenue based on the actual water savings achieved. It’s a win-win scenario. WHCC gets to save money on water costs while maintaining the pristine conditions of its golf course. For Desert Control, it creates a predictable revenue stream tied directly to performance. It’s like planting a seed today to reap the benefits tomorrow.
The financial implications are significant. The total agreement could exceed NOK 8.5 million over five years, contingent on achieving water savings above 25%. For WHCC, this means cash-flow positive benefits from day one, with no upfront investment. It’s a smart business move in an industry where water costs are rising faster than a golf ball off a tee.
Desert Control’s technology is not just innovative; it’s also approved for major water conservation incentive programs. This includes initiatives from the Metropolitan Water District of Southern California and the Los Angeles Department of Water and Power. These programs align perfectly with Desert Control’s PAYS model, enhancing financial returns for clients. It’s like having a safety net while walking a tightrope.
The agreement with WHCC is a testament to Desert Control’s ability to convert potential into performance. It highlights the company’s strategy of aligning incentives with client needs. This approach not only supports profitable growth but also promotes efficient resource use. In a state where water is a precious commodity, this is a crucial advantage.
But Desert Control is not just about immediate gains. It’s also about long-term sustainability. The company’s mission is to combat desertification and water scarcity. Its patented Liquid Natural Clay (LNC) technology transforms sandy soils, allowing them to retain water and nutrients. This innovation is a game-changer for agriculture, forests, and green landscapes. It’s like giving thirsty soil a refreshing drink.
Moreover, Desert Control is well-positioned to navigate the complexities of international trade. Recently, the U.S. announced a 16% import tariff on Norwegian goods. However, Desert Control reported no material impact on its operations. This resilience stems from its localized U.S. operations. The company sources raw materials domestically and executes projects through its American subsidiary. This minimizes exposure to international trade restrictions, allowing Desert Control to focus on what it does best: conserving water and enhancing soil health.
The company’s operational model is built for agility. It can adapt to changing market conditions while ensuring operational continuity. This adaptability is crucial in today’s volatile economic landscape. Desert Control is not just surviving; it’s thriving.
As the world grapples with climate change and water scarcity, Desert Control stands at the forefront of the solution. Its innovative technologies and strategic partnerships are paving the way for a more sustainable future. The company is not just about profits; it’s about preserving our planet for future generations.
In conclusion, Desert Control is more than a company; it’s a movement. A movement towards sustainable water management and soil health. With its recent agreement with WHCC and its robust operational model, Desert Control is poised for growth. It’s a testament to what can be achieved when innovation meets necessity. As we face the challenges of a changing climate, Desert Control offers a glimpse of hope—a reminder that with the right tools and partnerships, we can turn the tide on water scarcity. The future is bright, and it’s green.
Desert Control operates through its U.S. subsidiary, Desert Control Americas Inc. (DCAM). Recently, it secured a significant agreement with Woodland Hills Country Club (WHCC) in California. This partnership is more than a contract; it’s a lifeline for golf courses grappling with soaring water costs. The agreement, which covers 43 acres of lush greens, will deploy Desert Control’s proprietary water-conservation technology. This technology promises to transform the way WHCC manages its irrigation, reducing one of its largest operational expenses.
The deal is structured under a Pay-As-You-Save (PAYS) model. This means Desert Control funds the implementation upfront and earns revenue based on the actual water savings achieved. It’s a win-win scenario. WHCC gets to save money on water costs while maintaining the pristine conditions of its golf course. For Desert Control, it creates a predictable revenue stream tied directly to performance. It’s like planting a seed today to reap the benefits tomorrow.
The financial implications are significant. The total agreement could exceed NOK 8.5 million over five years, contingent on achieving water savings above 25%. For WHCC, this means cash-flow positive benefits from day one, with no upfront investment. It’s a smart business move in an industry where water costs are rising faster than a golf ball off a tee.
Desert Control’s technology is not just innovative; it’s also approved for major water conservation incentive programs. This includes initiatives from the Metropolitan Water District of Southern California and the Los Angeles Department of Water and Power. These programs align perfectly with Desert Control’s PAYS model, enhancing financial returns for clients. It’s like having a safety net while walking a tightrope.
The agreement with WHCC is a testament to Desert Control’s ability to convert potential into performance. It highlights the company’s strategy of aligning incentives with client needs. This approach not only supports profitable growth but also promotes efficient resource use. In a state where water is a precious commodity, this is a crucial advantage.
But Desert Control is not just about immediate gains. It’s also about long-term sustainability. The company’s mission is to combat desertification and water scarcity. Its patented Liquid Natural Clay (LNC) technology transforms sandy soils, allowing them to retain water and nutrients. This innovation is a game-changer for agriculture, forests, and green landscapes. It’s like giving thirsty soil a refreshing drink.
Moreover, Desert Control is well-positioned to navigate the complexities of international trade. Recently, the U.S. announced a 16% import tariff on Norwegian goods. However, Desert Control reported no material impact on its operations. This resilience stems from its localized U.S. operations. The company sources raw materials domestically and executes projects through its American subsidiary. This minimizes exposure to international trade restrictions, allowing Desert Control to focus on what it does best: conserving water and enhancing soil health.
The company’s operational model is built for agility. It can adapt to changing market conditions while ensuring operational continuity. This adaptability is crucial in today’s volatile economic landscape. Desert Control is not just surviving; it’s thriving.
As the world grapples with climate change and water scarcity, Desert Control stands at the forefront of the solution. Its innovative technologies and strategic partnerships are paving the way for a more sustainable future. The company is not just about profits; it’s about preserving our planet for future generations.
In conclusion, Desert Control is more than a company; it’s a movement. A movement towards sustainable water management and soil health. With its recent agreement with WHCC and its robust operational model, Desert Control is poised for growth. It’s a testament to what can be achieved when innovation meets necessity. As we face the challenges of a changing climate, Desert Control offers a glimpse of hope—a reminder that with the right tools and partnerships, we can turn the tide on water scarcity. The future is bright, and it’s green.