The Digital Frontier: How Cohesity and IBM are Redefining Data Protection and Fan Engagement
April 5, 2025, 3:33 am
In the digital age, data is the new gold. Companies are racing to protect it, analyze it, and use it to enhance experiences. Two giants, Cohesity and IBM, are leading the charge in their respective arenas—data protection and fan engagement. Their recent innovations highlight a trend where technology meets necessity, reshaping how businesses operate and how fans interact with their passions.
Cohesity recently made headlines by becoming the first data protection vendor to achieve Nutanix Ready validation for its DataProtect solution. This milestone is not just a badge of honor; it signifies a commitment to enhancing database resilience in an era where cyber threats loom large. With 67% of global organizations falling victim to cyber attacks last year, the stakes have never been higher. Cohesity’s integration with Nutanix Database Service (NDB) is a strategic move to bolster defenses against these threats.
Imagine a fortress built to withstand the fiercest storms. That’s what Cohesity aims to create for enterprises managing critical databases. By integrating with NDB’s time machine capabilities, Cohesity offers a streamlined protection mechanism for PostgreSQL databases. This means businesses can recover from data loss or cyber incidents with greater speed and efficiency. The seamless control plane allows for easier management, making it feel like a well-oiled machine rather than a cumbersome process.
The partnership between Cohesity and Nutanix is a beacon for large enterprises, especially those in sectors like finance and healthcare. These industries face relentless threats, and the cost of downtime can be astronomical. Every second lost translates to dollars and reputational damage. With Cohesity’s solutions, organizations can not only safeguard their data but also ensure compliance with regulations. The 3-2-1 backup rule—a strategy that emphasizes having three copies of data, on two different media, with one offsite—becomes more manageable.
Cohesity’s approach to data protection is multifaceted. It offers enhanced security through multilayered defenses against ransomware. Data is encrypted both in transit and at rest, ensuring that even if attackers breach the perimeter, the data remains secure. This is akin to having a vault within a vault—double protection against prying eyes.
Efficiency is another cornerstone of Cohesity’s strategy. Advanced deduplication and compression techniques optimize storage, reducing the data footprint. This not only saves costs but also improves backup and restore times. The architecture is designed to scale, meeting the growing demands of businesses without breaking a sweat. It’s like having a rubber band that stretches but never snaps.
On the other side of the tech spectrum, IBM is redefining fan engagement with its watsonx AI-powered features for the Masters Tournament. The collaboration between IBM and the Masters is a testament to how technology can enhance traditional experiences. For over 30 years, this partnership has evolved, bringing fans closer to the action with innovative digital solutions.
The revamped Masters app, powered by watsonx, offers fans a front-row seat to the tournament. Enhanced Hole Insights provide detailed analyses of each hole, drawing from a wealth of historical data. Imagine being able to predict how a hole might play based on past performances. This level of insight transforms the viewing experience, making it more interactive and engaging.
AI Narration in multiple languages adds another layer of accessibility. Fans from around the globe can immerse themselves in the tournament, regardless of their native language. The app’s 3D visuals on Apple Vision Pro take this experience a step further, allowing fans to explore Augusta National like never before. It’s as if they’re walking the course themselves, feeling the elevation changes and the excitement of the tournament.
IBM’s commitment to enhancing fan experiences is not just about technology; it’s about creating memories. The AI-driven insights and immersive features are designed to captivate audiences, turning casual viewers into passionate fans. This is the future of sports engagement—where data and technology converge to create unforgettable moments.
Both Cohesity and IBM exemplify how technology can address pressing challenges in today’s world. Cohesity’s focus on data protection is crucial as cyber threats become more sophisticated. Meanwhile, IBM’s innovations in fan engagement show how technology can enhance traditional experiences, making them more accessible and enjoyable.
As we move forward, the integration of AI and data analytics will continue to shape industries. Companies that embrace these technologies will not only survive but thrive. The digital frontier is vast, and those who navigate it wisely will reap the rewards.
In conclusion, the stories of Cohesity and IBM are not just about products; they are about vision. They illustrate a world where technology serves a purpose—protecting vital data and enriching experiences. As we stand on the brink of further advancements, one thing is clear: the future is bright for those who dare to innovate.
Cohesity recently made headlines by becoming the first data protection vendor to achieve Nutanix Ready validation for its DataProtect solution. This milestone is not just a badge of honor; it signifies a commitment to enhancing database resilience in an era where cyber threats loom large. With 67% of global organizations falling victim to cyber attacks last year, the stakes have never been higher. Cohesity’s integration with Nutanix Database Service (NDB) is a strategic move to bolster defenses against these threats.
Imagine a fortress built to withstand the fiercest storms. That’s what Cohesity aims to create for enterprises managing critical databases. By integrating with NDB’s time machine capabilities, Cohesity offers a streamlined protection mechanism for PostgreSQL databases. This means businesses can recover from data loss or cyber incidents with greater speed and efficiency. The seamless control plane allows for easier management, making it feel like a well-oiled machine rather than a cumbersome process.
The partnership between Cohesity and Nutanix is a beacon for large enterprises, especially those in sectors like finance and healthcare. These industries face relentless threats, and the cost of downtime can be astronomical. Every second lost translates to dollars and reputational damage. With Cohesity’s solutions, organizations can not only safeguard their data but also ensure compliance with regulations. The 3-2-1 backup rule—a strategy that emphasizes having three copies of data, on two different media, with one offsite—becomes more manageable.
Cohesity’s approach to data protection is multifaceted. It offers enhanced security through multilayered defenses against ransomware. Data is encrypted both in transit and at rest, ensuring that even if attackers breach the perimeter, the data remains secure. This is akin to having a vault within a vault—double protection against prying eyes.
Efficiency is another cornerstone of Cohesity’s strategy. Advanced deduplication and compression techniques optimize storage, reducing the data footprint. This not only saves costs but also improves backup and restore times. The architecture is designed to scale, meeting the growing demands of businesses without breaking a sweat. It’s like having a rubber band that stretches but never snaps.
On the other side of the tech spectrum, IBM is redefining fan engagement with its watsonx AI-powered features for the Masters Tournament. The collaboration between IBM and the Masters is a testament to how technology can enhance traditional experiences. For over 30 years, this partnership has evolved, bringing fans closer to the action with innovative digital solutions.
The revamped Masters app, powered by watsonx, offers fans a front-row seat to the tournament. Enhanced Hole Insights provide detailed analyses of each hole, drawing from a wealth of historical data. Imagine being able to predict how a hole might play based on past performances. This level of insight transforms the viewing experience, making it more interactive and engaging.
AI Narration in multiple languages adds another layer of accessibility. Fans from around the globe can immerse themselves in the tournament, regardless of their native language. The app’s 3D visuals on Apple Vision Pro take this experience a step further, allowing fans to explore Augusta National like never before. It’s as if they’re walking the course themselves, feeling the elevation changes and the excitement of the tournament.
IBM’s commitment to enhancing fan experiences is not just about technology; it’s about creating memories. The AI-driven insights and immersive features are designed to captivate audiences, turning casual viewers into passionate fans. This is the future of sports engagement—where data and technology converge to create unforgettable moments.
Both Cohesity and IBM exemplify how technology can address pressing challenges in today’s world. Cohesity’s focus on data protection is crucial as cyber threats become more sophisticated. Meanwhile, IBM’s innovations in fan engagement show how technology can enhance traditional experiences, making them more accessible and enjoyable.
As we move forward, the integration of AI and data analytics will continue to shape industries. Companies that embrace these technologies will not only survive but thrive. The digital frontier is vast, and those who navigate it wisely will reap the rewards.
In conclusion, the stories of Cohesity and IBM are not just about products; they are about vision. They illustrate a world where technology serves a purpose—protecting vital data and enriching experiences. As we stand on the brink of further advancements, one thing is clear: the future is bright for those who dare to innovate.