Ownright: A New Era in Real Estate Law Services

March 21, 2025, 9:33 am
Ownright (formerly Doormat)
Ownright (formerly Doormat)
EstateHomeLegalTechTechnology
Total raised: $4.5M
In the bustling world of real estate, change is the only constant. Enter Ownright, a fresh face in the legal landscape, formerly known as Doormat. This Toronto-based company has just secured C$4.5 million in seed funding, pushing its total capital to C$6.5 million. The backing comes from notable investors Alate and Relay Ventures, signaling confidence in Ownright's vision.

Founded in 2023 by Robert Saunders, Joel Fox, and Benjamin Berry, Ownright aims to revolutionize real estate transactions. It’s not just about closing deals; it’s about transforming the entire experience. The company has already processed over C$750 million in transactions and is on track to exceed the C$1 billion mark by year-end.

The rebranding from Doormat to Ownright is more than a cosmetic change. It reflects a commitment to a smarter, more efficient legal experience. The name itself suggests ownership and empowerment, a welcome shift in a field often seen as daunting and complex.

At the heart of Ownright’s service offerings are three key areas: property closings, mortgage refinancing, and status certificate reviews. Each service is designed with the client in mind, ensuring a seamless journey through the often murky waters of real estate law.

Property Closings

Imagine navigating a maze. That’s how many feel when closing on a property. Ownright simplifies this process. With a clear, step-by-step approach, clients can track their transactions in real-time. Instant access to legal experts means no more waiting days for answers. Communication is flexible, and clients enjoy exclusive service promotions. The goal? To make homeownership feel like a walk in the park.

Mortgage Refinancing

Refinancing can feel like deciphering a foreign language. Ownright demystifies this process. With fast processing and transparent pricing, homeowners can easily navigate complex terms. The legal support provided ensures that clients feel confident and informed. It’s about turning a potentially stressful experience into a smooth transaction.

Status Certificate Reviews

For condo buyers, understanding financial obligations is crucial. Ownright offers thorough, fast-turnaround status certificate reviews. Clients receive expert insights, enabling them to make informed decisions. This service is a lifeline for those looking to invest wisely in their future.

The recent funding will enhance Ownright’s technological capabilities. This means more tools to streamline processes and improve client experiences. The company is set to introduce a modernized digital platform, prioritizing efficiency and transparency.

As the team grows from three to 19 full-time employees, the company’s volume has quadrupled annually. This growth reflects a rising demand for accessible legal services in real estate. The traditional model, often laden with red tape and inefficiency, is being challenged.

Ownright’s approach combines technology with human expertise. It’s a blend that many traditional law firms struggle to achieve. The company’s commitment to trust and transparency is evident in every interaction.

The rebranding also brings a fresh visual identity. The new look is friendly and approachable, designed to make clients feel at ease. Gone are the days of intimidating legal jargon and sterile environments. Instead, Ownright aims to create a welcoming atmosphere, akin to receiving advice from a trusted neighbor.

The legal landscape is evolving. Clients are no longer satisfied with the status quo. They demand efficiency, transparency, and a human touch. Ownright is poised to meet these demands head-on.

The company’s expansion plans include building a robust referral network. By collaborating with real estate agents, mortgage brokers, and other Proptechs, Ownright aims to reach more clients. This strategy will enhance its visibility and reinforce its position as a go-to legal solution for homebuyers and sellers.

In a world where technology often feels impersonal, Ownright is a breath of fresh air. The company’s mission is clear: to make legal services feel less intimidating. It’s about creating a supportive environment where clients feel empowered to make informed decisions.

As Ownright continues to grow, it will undoubtedly face challenges. The real estate market is unpredictable, and competition is fierce. However, with a solid foundation and a clear vision, the company is well-equipped to navigate the complexities ahead.

In conclusion, Ownright is more than just a rebranded law service. It’s a movement towards a more accessible, transparent, and client-focused approach to real estate law. With its innovative services and commitment to excellence, Ownright is set to redefine the landscape of legal services in real estate. The future looks bright, and for homebuyers and sellers, it’s a welcome change.