Goose Takes Flight: $13.4 Million Seed Funding to Revolutionize Pet Care

February 28, 2025, 9:47 pm
BoxGroup
BoxGroup
PlatformFinTechHealthTechDataTechnologySoftwareProductServiceCareBusiness
Employees: 1-10
First Round Capital
First Round Capital
PlatformHealthTechDataFinTechTechnologyProductServiceCareSoftwareBusiness
Location: United States, California, San Francisco
Employees: 11-50
Founded date: 2004
Goose
Goose
CareDevelopmentFinTechIndustryManagementPetPlatformServiceSoftware
Location: United States, Illinois, Chicago
Employees: 1-10
Founded date: 2021
Total raised: $13.4M
In the bustling world of pet care, a new player is making waves. Goose, a Chicago-based technology company, has secured $13.4 million in seed funding. This investment is not just a financial boost; it’s a launchpad for innovation. With backers like B Capital, First Round Capital, The 81 Collection, Imaginary Ventures, and BoxGroup, Goose is poised to transform how pet care providers operate.

Founded by Drew Brinkoetter and Chris Tilson, Goose aims to modernize the pet services industry. Their vision? A seamless operating system that enhances customer convenience and operational efficiency. The company launched its full operating system in September 2023, and it’s already making a significant impact.

So, what does Goose bring to the table? Picture a 24/7 sales engine that never sleeps. Their real-time e-commerce feature allows pet care facilities to confirm bookings instantly, manage deposits, and upsell services effortlessly. It’s like having a tireless assistant that works around the clock.

But that’s just the beginning. Goose also offers revenue management tools that adapt to the ebb and flow of business. Dynamic pricing based on occupancy ensures that facilities can maximize their revenue potential. Automated fees and streamlined deposit and cancellation policies further simplify the financial side of operations. It’s a financial toolkit designed for success.

Operational efficiency is the name of the game. Goose’s unified workflows integrate the entire customer experience into one cohesive system. Instead of juggling individual services, pet care providers can manage a customer’s entire visit. This holistic approach boosts efficiency and enhances the overall experience for both providers and pet owners.

Data is the new gold, and Goose knows it. Their advanced analytics and insights provide a comprehensive reporting suite. This empowers pet care facilities to make informed decisions and optimize their operations. With better data, providers can enhance facility utilization and improve service delivery.

The founders, Brinkoetter and Tilson, bring a wealth of experience to the table. With a combined 31 years in the pet services industry, they understand the challenges firsthand. They’ve operated successful pet services businesses across the U.S., giving them a unique perspective on what works and what doesn’t. Their previous venture, Petbookings.com, laid the groundwork for Goose’s innovative approach.

Goose is not resting on its laurels. The company has rapidly released new solutions, including a grooming module. Future plans include adding training and retail functionality. This commitment to continuous improvement keeps Goose ahead of the curve.

The funding will accelerate product development and expand Goose’s partnership ecosystem. As demand grows, the company is ready to scale. This investment is a testament to the potential that lies ahead. It’s not just about the money; it’s about the vision and the execution.

The pet care industry is evolving. Pet owners are becoming more discerning, seeking quality and convenience. Goose is positioned to meet these demands head-on. Their platform is designed for today’s pet owners and service providers, anticipating future trends in this dynamic market.

Investors see the potential too. They recognize that Goose’s unique blend of insider knowledge and digital-native thinking is a recipe for success. The founders’ experience in the industry gives them an edge. They understand the pain points and are equipped to address them.

As the pet care landscape shifts, technology will play a crucial role. Goose is at the forefront of this transformation. Their operating system is not just a tool; it’s a game-changer. It empowers pet care providers to deliver exceptional customer experiences while maintaining control over their operations.

In a world where convenience is king, Goose is a beacon of innovation. Their commitment to enhancing the pet care experience is evident in every aspect of their platform. From real-time bookings to advanced analytics, they are redefining what it means to run a pet care business.

The journey is just beginning. With $13.4 million in seed funding, Goose is ready to soar. The pet care industry is ripe for disruption, and Goose is leading the charge. As they continue to develop their platform, the possibilities are endless.

In conclusion, Goose is not just another tech startup. It’s a visionary company with a clear mission: to revolutionize the pet care industry. With their innovative operating system, they are setting new standards for efficiency and customer satisfaction. The future looks bright for Goose, and the pet care providers who embrace their technology will undoubtedly reap the rewards. The sky is the limit, and Goose is ready to take flight.