Matto Espresso Brews Success at Brooklyn College
October 14, 2024, 4:20 am
Matto Espresso is making waves in the coffee scene. The brand is expanding its reach with a new luxury coffee cart at Brooklyn College. This move is not just about coffee; it’s about creating a community. It’s about accessibility and quality.
The launch is set for the week of October 14, 2024. This new location is a strategic step in Matto’s growth. The company aims to replicate, if not surpass, the success it has seen at NYU Stern. At NYU, Matto has become a staple. The coffee cart at Brooklyn College is poised to do the same.
Coffee prices in the U.S. have skyrocketed. From 2020 to 2024, they surged by 77%. In this landscape, Matto stands out. Sixty percent of its menu items are priced at just $3. This commitment to affordability resonates with students. The numbers tell the story: 86% of app orders come from the $3 menu. The average price of specialty coffee at Matto is $3, a stark contrast to the $5.46 average at competitors.
The company’s innovative app is a game changer. It has transformed the coffee experience. App users have increased by 115% this year. Ninety percent of these users joined in the last 18 months. The app drives 52% of Matto’s business. It’s a frictionless way to order coffee. At NYU Stern, 62% of orders come through the app, contributing to 53% of revenue. This model fosters loyalty. Users visit an average of four times a week.
Matto’s focus on technology enhances the customer experience. The company is committed to quality and accessibility. Brooklyn College students and staff can expect a warm welcome. They’ll find a taste of luxury that doesn’t break the bank.
The coffee cart is not just about caffeine. It’s about building connections. It’s about creating a space where students can gather. The buzz of conversation will fill the air. The aroma of freshly brewed coffee will draw people in.
As Matto prepares for this launch, the excitement is palpable. The team is eager to share their passion for coffee. They want to create a community hub. This cart will be a place for students to recharge. It will be a spot for late-night study sessions and casual meet-ups.
Looking ahead, Matto has plans for further expansion. After Brooklyn College, the next stop is Rutgers University. This growth strategy is ambitious. It aims to establish Matto as a leader in the university coffee market.
The brand’s success is rooted in its commitment to quality. Matto sources the finest beans. Each cup is crafted with care. This dedication to excellence sets Matto apart. It’s not just coffee; it’s an experience.
In a world where coffee is often overpriced, Matto is a breath of fresh air. The $3 menu is a testament to the brand’s mission. It’s about making quality coffee accessible to everyone. This approach resonates with students who are often on tight budgets.
The luxury cart at Brooklyn College is more than a business move. It’s a statement. It says that quality doesn’t have to come at a high price. It invites students to indulge without guilt.
Matto’s innovative approach is a model for others. The coffee industry is evolving. Brands must adapt to meet consumer demands. Matto is leading the charge.
The coffee cart will be a vibrant addition to Brooklyn College. It will enhance the campus experience. Students will have a place to unwind. They’ll have a spot to fuel their studies.
The excitement surrounding the launch is infectious. Matto is not just selling coffee; it’s creating a culture. It’s about fostering connections and building community.
As the opening day approaches, anticipation builds. Students are eager to try Matto’s offerings. They’re ready to embrace a new coffee experience.
In conclusion, Matto Espresso is set to make a significant impact at Brooklyn College. The luxury coffee cart is a bold step forward. It embodies the brand’s commitment to quality and accessibility. This launch is not just about coffee; it’s about community. It’s about creating a space where students can thrive. Matto is brewing success, one cup at a time.
With plans for further expansion, the future looks bright. Matto is on a mission to redefine the coffee experience. It’s a journey worth following. Students and coffee lovers alike should stay tuned. The best is yet to come.
The launch is set for the week of October 14, 2024. This new location is a strategic step in Matto’s growth. The company aims to replicate, if not surpass, the success it has seen at NYU Stern. At NYU, Matto has become a staple. The coffee cart at Brooklyn College is poised to do the same.
Coffee prices in the U.S. have skyrocketed. From 2020 to 2024, they surged by 77%. In this landscape, Matto stands out. Sixty percent of its menu items are priced at just $3. This commitment to affordability resonates with students. The numbers tell the story: 86% of app orders come from the $3 menu. The average price of specialty coffee at Matto is $3, a stark contrast to the $5.46 average at competitors.
The company’s innovative app is a game changer. It has transformed the coffee experience. App users have increased by 115% this year. Ninety percent of these users joined in the last 18 months. The app drives 52% of Matto’s business. It’s a frictionless way to order coffee. At NYU Stern, 62% of orders come through the app, contributing to 53% of revenue. This model fosters loyalty. Users visit an average of four times a week.
Matto’s focus on technology enhances the customer experience. The company is committed to quality and accessibility. Brooklyn College students and staff can expect a warm welcome. They’ll find a taste of luxury that doesn’t break the bank.
The coffee cart is not just about caffeine. It’s about building connections. It’s about creating a space where students can gather. The buzz of conversation will fill the air. The aroma of freshly brewed coffee will draw people in.
As Matto prepares for this launch, the excitement is palpable. The team is eager to share their passion for coffee. They want to create a community hub. This cart will be a place for students to recharge. It will be a spot for late-night study sessions and casual meet-ups.
Looking ahead, Matto has plans for further expansion. After Brooklyn College, the next stop is Rutgers University. This growth strategy is ambitious. It aims to establish Matto as a leader in the university coffee market.
The brand’s success is rooted in its commitment to quality. Matto sources the finest beans. Each cup is crafted with care. This dedication to excellence sets Matto apart. It’s not just coffee; it’s an experience.
In a world where coffee is often overpriced, Matto is a breath of fresh air. The $3 menu is a testament to the brand’s mission. It’s about making quality coffee accessible to everyone. This approach resonates with students who are often on tight budgets.
The luxury cart at Brooklyn College is more than a business move. It’s a statement. It says that quality doesn’t have to come at a high price. It invites students to indulge without guilt.
Matto’s innovative approach is a model for others. The coffee industry is evolving. Brands must adapt to meet consumer demands. Matto is leading the charge.
The coffee cart will be a vibrant addition to Brooklyn College. It will enhance the campus experience. Students will have a place to unwind. They’ll have a spot to fuel their studies.
The excitement surrounding the launch is infectious. Matto is not just selling coffee; it’s creating a culture. It’s about fostering connections and building community.
As the opening day approaches, anticipation builds. Students are eager to try Matto’s offerings. They’re ready to embrace a new coffee experience.
In conclusion, Matto Espresso is set to make a significant impact at Brooklyn College. The luxury coffee cart is a bold step forward. It embodies the brand’s commitment to quality and accessibility. This launch is not just about coffee; it’s about community. It’s about creating a space where students can thrive. Matto is brewing success, one cup at a time.
With plans for further expansion, the future looks bright. Matto is on a mission to redefine the coffee experience. It’s a journey worth following. Students and coffee lovers alike should stay tuned. The best is yet to come.