PARTORY: A Czech Startup Poised for Global Impact

October 2, 2024, 9:31 am
PARTORY
PARTORY
EngineeringOnlineProductionSupply
Location: Czechia, Northeast, Hradec Králové
Total raised: $1.38M
In the heart of Hradec Kralove, a digital revolution is brewing. PARTORY, a Czech startup, has secured a €1.25 million investment from Jet Ventures. This funding is not just a financial boost; it’s a ticket to the global stage. The company, founded by brothers Milan and Jakub Málek, is on a mission to reshape the industrial landscape. With over 25 years of mechanical engineering experience, they are well-equipped to tackle the challenges ahead.

PARTORY is not your typical startup. It operates in the B2B realm, focusing on the European industrial sector—the largest engineering market in the world. Think of it as a bridge connecting suppliers and buyers. For suppliers, PARTORY acts as an external sales partner, broadening their market reach. For buyers, it simplifies procurement processes, making complex supply chains manageable. This dual role enhances competitiveness on both sides.

The recent investment from Jet Ventures is a strategic move. The fund aims to support industrial startups across Central Europe, including the Czech Republic, Slovakia, Poland, Austria, and Germany. It seeks projects that offer cutting-edge technological solutions to boost competitiveness in manufacturing and supply chains. PARTORY fits this mold perfectly.

With the new funding, PARTORY plans to enhance its software platform. The goal is clear: expand into foreign markets. This means hiring native speakers in target countries and onboarding local suppliers. The company is also committed to transforming these suppliers into ESG-compliant businesses. This focus on sustainability is not just a trend; it’s a necessity in today’s market.

Artificial intelligence will play a crucial role in PARTORY’s growth. The company aims to improve its AI-driven pricing, technology selection, and procurement management. This will streamline operations and enhance the efficiency of the entire supply chain. In a world where time is money, efficiency is king.

The Málek brothers are not new to the game. They have successfully raised €3.4 million since PARTORY’s inception. Their experience and vision have attracted notable investors, including Movens, Speedup, Borovicka Capital, Aidiom, and Lighthouse Ventures. The latter has been a long-term partner, supporting PARTORY through multiple funding rounds. This network of investors is a testament to the company’s potential.

The industrial sector is vast, with approximately 1 million companies in Europe employing small teams of 10-15 people. PARTORY’s mission is to support and strengthen this backbone of European industry. The competition is fierce, with China and the U.S. rapidly catching up. However, Europe’s engineering market remains a powerhouse, and PARTORY aims to harness this strength.

The investment from Jet Ventures is more than just capital; it’s a partnership. Jet Ventures brings nearly 30 years of experience in transforming industrial companies. This collaboration is a tremendous opportunity for PARTORY. It positions the startup to leverage Jet Ventures’ expertise while pushing the boundaries of innovation.

PARTORY’s client roster includes industry leaders like Wanzl, Trumpf, Bobcat, and Dražice. These partnerships not only validate PARTORY’s business model but also open doors to new opportunities. As the company expands, it will likely attract more high-profile clients, further solidifying its place in the market.

The road ahead is filled with challenges. Expanding into foreign markets requires careful navigation of cultural and regulatory landscapes. Hiring native speakers is a smart move, ensuring effective communication and understanding of local nuances. PARTORY is not just looking to sell; it aims to build relationships and foster trust.

In the realm of industrial software, innovation is key. PARTORY’s focus on AI-driven solutions positions it at the forefront of this evolution. As industries become more digitized, the demand for sophisticated software platforms will only grow. PARTORY is ready to meet this demand head-on.

Sustainability is another pillar of PARTORY’s strategy. The push for ESG compliance is not just a checkbox; it’s a commitment to responsible business practices. By transforming local suppliers into ESG-compliant entities, PARTORY is contributing to a more sustainable future. This approach resonates with modern consumers and businesses alike.

In conclusion, PARTORY is more than a startup; it’s a vision for the future of industrial B2B solutions. With a solid foundation, strategic partnerships, and a commitment to innovation, the company is poised for success. The €1.25 million investment from Jet Ventures is a significant milestone, but it’s just the beginning. As PARTORY embarks on its journey of global expansion, the industrial world will be watching closely. The Czech digital factory is ready to make its mark.