Empowering Small Businesses: The Heartbeat of Greater Des Moines

September 13, 2024, 5:44 pm
Principal Financial Group
Principal Financial Group
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Location: United States, Iowa, Des Moines
In the vibrant landscape of Greater Des Moines, small businesses are not just a part of the economy; they are its lifeblood. The Greater Des Moines Partnership has launched two innovative programs—Spark DSM and Scale DSM—to nurture these businesses, helping them grow and thrive. These initiatives are more than just support systems; they are catalysts for change, driving economic development and community engagement.

**Spark DSM: A Launchpad for New Ventures**
The Spark DSM Business Incubator is a beacon for aspiring entrepreneurs. It began as a simple idea at the Downtown Farmers' Market. The market team recognized a gap. Many potential vendors were unaware of the opportunities available to them. Spark DSM stepped in, offering a chance to test the waters. New vendors could set up shop for a few days, gauge interest, and decide if they wanted to commit for the full season.

This approach has proven effective. The incubator has already assisted over 70 businesses. Among them, 23 have transitioned to full-time market participants. Two have even opened brick-and-mortar locations. Nadia's French Bakery and Tullpa Restaurant are shining examples of what can happen when support meets ambition. They illustrate the program's impact on local economic growth.

The Spark DSM initiative is not just about individual success. It’s about community. The program has expanded to include major events like the World Food & Music Festival. These events draw nearly a million people each year, creating a vibrant marketplace for local entrepreneurs. The sponsorship from EMC Insurance and Principal® underscores the commitment to fostering local talent.

**Scale DSM: Elevating Established Businesses**
While Spark DSM focuses on new ventures, Scale DSM targets established businesses ready to take the next step. This accelerator program, now in its third year, is a rigorous seven-month journey. It equips businesses with the knowledge and networks they need to scale effectively. Participants engage in Interise's StreetWise program, which emphasizes practical, case-based learning.

In 2024, 14 businesses are participating, adding to the 19 graduates from previous years. Scale DSM is a testament to the Partnership's dedication to long-term financial success. It attracts a diverse array of businesses, from food service to construction. This diversity enriches the learning experience, fostering collaboration and innovation.

The program is led by Ryan Bhattacharyya, a Professor of Practice in Management and Entrepreneurship at Iowa State University. His expertise guides participants through the complexities of business growth. Scale DSM is sponsored by Wells Fargo, reinforcing the importance of community partnerships in driving economic development.

**Success Stories: Real Impact on Lives and Businesses**
The success stories emerging from these programs are powerful. Participants have reported significant growth in visibility and customer engagement. They have leveraged the resources provided to expand their reach and establish their brands.

Take Tullpa Restaurant, for example. The owner credits Spark DSM for transforming her business. Increased visibility has attracted a broader audience, elevating her restaurant to new heights. Similarly, Southeast Constructors, Inc., a women-owned Latina business, has gained confidence and skills through Scale DSM. The program has refined her understanding of finances and project management, enabling her to secure more contracts.

These narratives are not just testimonials; they are proof of the programs' effectiveness. They highlight the tangible benefits of community support and structured guidance.

**The Greater Des Moines Partnership: A Unified Voice for Economic Growth**
At the heart of these initiatives is the Greater Des Moines Partnership. This organization serves as the economic and community development engine for the region. With over 6,500 regional business members and 23 affiliate chambers of commerce, it drives growth with a unified mission.

The Partnership’s approach is strategic and collaborative. It recognizes that fostering small businesses is essential for creating jobs and building a robust economy. By providing resources, networking opportunities, and educational programs, it empowers entrepreneurs to succeed.

**Conclusion: A Bright Future for Small Businesses**
The Spark DSM and Scale DSM programs are more than just initiatives; they are lifelines for small businesses in Greater Des Moines. They embody the spirit of innovation and community support. As these programs continue to evolve, they will undoubtedly inspire more entrepreneurs to pursue their dreams.

In a world where small businesses often struggle to find their footing, Greater Des Moines stands out as a model of support and empowerment. The Partnership’s commitment to nurturing local talent is paving the way for a brighter economic future. As these businesses grow, so too does the community around them, creating a thriving ecosystem where everyone can flourish.

In the end, small businesses are the heartbeat of Greater Des Moines. With the right support, they can thrive, innovate, and contribute to a vibrant local economy. The future looks promising, and the journey has only just begun.