TUMI's Fall 2024 Collections: A Stylish Journey with Mun Ka Young
August 15, 2024, 4:36 pm
TUMI, the international travel and lifestyle brand, has launched its Fall 2024 collections, showcasing the Voyageur Leather and 19 Degree Frame lines. This unveiling is not just about bags; it’s a celebration of modern travel and style, embodied by global ambassador Mun Ka Young.
The campaign, set against the vibrant backdrop of Seoul, captures the essence of a busy lifestyle. Mun Ka Young, a renowned South Korean actress, takes center stage, illustrating how TUMI bags enhance her daily adventures. The imagery is rich, the colors pop, and the energy is palpable. It’s a visual feast that invites viewers to step into her world.
The Voyageur Leather collection is a standout. It’s a blend of luxury and practicality. Each piece is crafted from high-quality leather, featuring the new TUMI "T" logo hardware. This collection includes backpacks, totes, shoulder bags, and crossbodies. Among the highlights is the Mini Train Case Crossbody. It’s designed for the modern woman, offering versatility for both international trips and stylish nights out. Available in classic Black with Gold or Gunmetal hardware, and a festive Pewter Metallic option, prices range from $250 to $750.
The 19 Degree Frame collection is equally impressive. It’s a fresh take on TUMI’s hallmark design. This collection caters to the needs of today’s traveler. Integrated frame latches secure contents, while retractable handles and smooth wheels ensure ease of transport. The exterior boasts fluid contours, a signature of the 19 Degree design language. Inside, tie-down straps and mesh zip pockets provide ultimate organization. Available in Black Texture and Pearl Grey Texture, the prices range from $895 to $1,195.
Victor Sanz, TUMI’s Global Creative Director, emphasizes the brand's commitment to evolving travel experiences. The goal is to create timeless, innovative products that resonate with the stylish, on-the-go woman. Mun Ka Young embodies this vision perfectly.
The campaign is a collaboration with South Korean creatives, director Taejong Song and photographer Kim Hee June. Their work combines street-style photography with dynamic film techniques. This approach immerses viewers in Mun’s daily life, showcasing the vibrant energy of Seoul. Key product features are highlighted seamlessly, from the smooth wheels of the 19 Degree Frame to the stylish functionality of the Voyageur Vail Tote.
TUMI's mission is clear: to empower journeys. Since its inception in 1975, the brand has focused on creating world-class business and travel essentials. Each product is designed to upgrade and beautify life on the move. The new collections are no exception. They blend flawless functionality with a spirit of ingenuity.
The campaign invites consumers to experience TUMI’s offerings firsthand. The collections are now available at TUMI.com and in stores worldwide. Exclusive behind-the-scenes content will also be shared on TUMI’s social media channels, providing a deeper look into the campaign and the products.
In a world where travel is more than just a destination, TUMI understands the importance of style and functionality. The Fall 2024 collections reflect this understanding. They are not just bags; they are companions for life’s journeys.
As the world continues to embrace travel, TUMI stands at the forefront, ready to meet the needs of modern adventurers. The brand’s commitment to quality and innovation shines through in every piece.
Mun Ka Young’s partnership with TUMI is a match made in heaven. She represents the brand’s ethos of elegance and practicality. Her lifestyle mirrors the needs of today’s travelers—busy, stylish, and always on the go.
In conclusion, TUMI’s Fall 2024 collections are more than just products. They are a celebration of life, style, and the joy of travel. With Mun Ka Young leading the charge, TUMI invites everyone to embark on their own stylish journey. Whether it’s a weekend getaway or a daily commute, TUMI is there to elevate the experience.
Explore the new collections and discover how TUMI can transform your travels. The world awaits, and with TUMI by your side, every journey becomes an adventure.
The campaign, set against the vibrant backdrop of Seoul, captures the essence of a busy lifestyle. Mun Ka Young, a renowned South Korean actress, takes center stage, illustrating how TUMI bags enhance her daily adventures. The imagery is rich, the colors pop, and the energy is palpable. It’s a visual feast that invites viewers to step into her world.
The Voyageur Leather collection is a standout. It’s a blend of luxury and practicality. Each piece is crafted from high-quality leather, featuring the new TUMI "T" logo hardware. This collection includes backpacks, totes, shoulder bags, and crossbodies. Among the highlights is the Mini Train Case Crossbody. It’s designed for the modern woman, offering versatility for both international trips and stylish nights out. Available in classic Black with Gold or Gunmetal hardware, and a festive Pewter Metallic option, prices range from $250 to $750.
The 19 Degree Frame collection is equally impressive. It’s a fresh take on TUMI’s hallmark design. This collection caters to the needs of today’s traveler. Integrated frame latches secure contents, while retractable handles and smooth wheels ensure ease of transport. The exterior boasts fluid contours, a signature of the 19 Degree design language. Inside, tie-down straps and mesh zip pockets provide ultimate organization. Available in Black Texture and Pearl Grey Texture, the prices range from $895 to $1,195.
Victor Sanz, TUMI’s Global Creative Director, emphasizes the brand's commitment to evolving travel experiences. The goal is to create timeless, innovative products that resonate with the stylish, on-the-go woman. Mun Ka Young embodies this vision perfectly.
The campaign is a collaboration with South Korean creatives, director Taejong Song and photographer Kim Hee June. Their work combines street-style photography with dynamic film techniques. This approach immerses viewers in Mun’s daily life, showcasing the vibrant energy of Seoul. Key product features are highlighted seamlessly, from the smooth wheels of the 19 Degree Frame to the stylish functionality of the Voyageur Vail Tote.
TUMI's mission is clear: to empower journeys. Since its inception in 1975, the brand has focused on creating world-class business and travel essentials. Each product is designed to upgrade and beautify life on the move. The new collections are no exception. They blend flawless functionality with a spirit of ingenuity.
The campaign invites consumers to experience TUMI’s offerings firsthand. The collections are now available at TUMI.com and in stores worldwide. Exclusive behind-the-scenes content will also be shared on TUMI’s social media channels, providing a deeper look into the campaign and the products.
In a world where travel is more than just a destination, TUMI understands the importance of style and functionality. The Fall 2024 collections reflect this understanding. They are not just bags; they are companions for life’s journeys.
As the world continues to embrace travel, TUMI stands at the forefront, ready to meet the needs of modern adventurers. The brand’s commitment to quality and innovation shines through in every piece.
Mun Ka Young’s partnership with TUMI is a match made in heaven. She represents the brand’s ethos of elegance and practicality. Her lifestyle mirrors the needs of today’s travelers—busy, stylish, and always on the go.
In conclusion, TUMI’s Fall 2024 collections are more than just products. They are a celebration of life, style, and the joy of travel. With Mun Ka Young leading the charge, TUMI invites everyone to embark on their own stylish journey. Whether it’s a weekend getaway or a daily commute, TUMI is there to elevate the experience.
Explore the new collections and discover how TUMI can transform your travels. The world awaits, and with TUMI by your side, every journey becomes an adventure.