Brewing Ambitions: Sanitas Expands Its Reach in Colorado

August 7, 2024, 6:09 am
Sanitas Brewing Co.
Sanitas Brewing Co.
OnlineStore
Location: United States, Colorado, Boulder
Employees: 11-50
Sanitas Brewing is on the move. The Boulder-based brewery is opening its third taproom in Lafayette, Colorado, on August 10, 2024. This expansion is part of a larger strategy to grow beyond its home base. Sanitas is not just pouring beers; it’s crafting a vision for the future.

The new taproom is a significant leap. It spans 3,700 square feet and features 18 taps. The outdoor patio is a sprawling 17,000 square feet, perfect for soaking up the Colorado sun. This space is designed for community. It invites locals to gather, sip, and savor.

Sanitas Brewing began its journey in 2013. It quickly became a staple in Boulder. The brewery’s first taproom thrived in a city known for its craft beer culture. But competition is fierce. Boulder is packed with breweries. Finding space to grow is like searching for a needle in a haystack.

In 2023, Sanitas opened its second taproom in Englewood. This move was strategic. Englewood is less saturated with breweries compared to Boulder. It allowed Sanitas to test the waters of expansion without diving into the deep end. The Englewood location has been a success, but it was just the beginning.

The Lafayette taproom is a bold step. It’s not just about opening another location. It’s about building a brand that resonates across Colorado. The brewery aims to create a network of taprooms that connect with communities. Each location will reflect its surroundings while maintaining the Sanitas identity.

Sanitas’ founder has a clear vision. He sees the potential for multiple locations throughout the West. From Arizona to Montana, the possibilities are vast. But there’s a method to this madness. Before reaching for the stars, Sanitas wants to solidify its presence closer to home.

The decision to expand into Lafayette was not made lightly. The brewery targeted areas with less competition. This approach allows them to establish a foothold before venturing further. It’s a calculated risk, much like a tightrope walker balancing high above the ground.

The Lafayette taproom will also feature a unique partnership. Sanitas has teamed up with Kenny Lou’s Deli, part of Button Rock Bakery. This collaboration will offer a curated food menu to complement the brewery’s beers. It’s a match made in culinary heaven. Patrons can enjoy a well-rounded experience, pairing craft beer with delicious bites.

The brewing process will also take place on-site. Sanitas will utilize a 10-barrel brewing system to create fresh beers right in Lafayette. This not only enhances the local experience but also allows for experimentation. Small-batch brews can be crafted, offering something new for regulars and newcomers alike.

Sanitas is not alone in this expansion wave. Other breweries in Colorado are also looking to grow. Upslope Brewing, another major player, recently opened a taproom in Silverthorne. The competition is heating up, but that’s the nature of the craft beer industry. It thrives on innovation and community engagement.

The craft beer scene in Colorado is vibrant. It’s a tapestry woven with diverse flavors and unique stories. Each brewery adds its own thread, creating a rich narrative. Sanitas is a vital part of this story. Its commitment to quality and community sets it apart.

As Sanitas Brewing opens its doors in Lafayette, it’s not just about beer. It’s about building connections. It’s about creating a space where people can come together. In a world that often feels disconnected, breweries like Sanitas offer a sense of belonging.

The new taproom is a testament to resilience and ambition. It reflects the spirit of Colorado’s craft beer culture. Sanitas Brewing is not just expanding; it’s evolving. It’s embracing the challenges of growth while staying true to its roots.

In the coming months, the Lafayette taproom will become a hub for locals. It will host events, tastings, and community gatherings. The goal is to foster a sense of camaraderie among beer lovers. It’s about more than just serving drinks; it’s about creating memories.

As the brewery continues to grow, it remains focused on quality. Each beer is crafted with care. The brewing team is dedicated to pushing boundaries. They experiment with flavors, styles, and techniques. This commitment to excellence ensures that every pint served is a reflection of their passion.

Sanitas Brewing is on a journey. It’s a journey filled with ambition, community, and craft. The Lafayette taproom is just one stop along the way. As they look to the future, the possibilities are endless. The brewery is poised to make its mark on the Colorado craft beer landscape.

In a world where trends come and go, Sanitas Brewing stands firm. It’s a beacon of quality and community spirit. The new taproom in Lafayette is not just an expansion; it’s a celebration of what craft beer represents. It’s about connection, creativity, and the joy of sharing a good drink with great company.

As the doors open on August 10, 2024, a new chapter begins. Sanitas Brewing invites everyone to join the journey. Cheers to new beginnings and the love of craft beer!