Foxtale: Revolutionizing the Indian D2C Beauty Industry with $18 Million in Series B Funding
June 12, 2024, 9:36 pm
Foxtale, a dynamic direct-to-consumer (D2C) skincare brand, has recently made headlines by securing a substantial $18 million in series B funding, spearheaded by the esteemed Panthera Growth Partners. This Mumbai-based startup, founded by the visionary Romita Mazumdar, is swiftly emerging as a frontrunner in the competitive beauty landscape, offering innovative products tailored to address common skin concerns such as acne, aging, and hyperpigmentation.
With a keen focus on digital marketing and a robust online presence, Foxtale has successfully captured the hearts of customers across over 100 Indian cities, spanning metropolitan areas, Tier 2, and Tier 3 regions. The brand's commitment to quality and customer satisfaction has resulted in an impressive retention rate of over 50%, solidifying its position as a trusted name in the skincare realm.
The recent infusion of capital from Panthera Growth Partners, along with continued support from existing investors like Matrix Partners India and Kae Capital, signifies a new chapter of growth and expansion for Foxtale. This funding will not only bolster the brand's digital footprint but also pave the way for the introduction of exciting new product categories, further enhancing its offerings to cater to a diverse consumer base.
Romita Mazumdar, the driving force behind Foxtale's success, expressed her gratitude towards the investors who have recognized and supported the brand's commitment to innovation and profitability. As Foxtale sets its sights on the future, Mazumdar envisions a path towards sustainable growth and profitability, with a target of reaching a revenue milestone of ₹1,000 crore within the next three years.
Shilpa Kulkarni, Founder and Managing Partner of Panthera Growth Partners, commended Foxtale's rapid growth and unwavering focus on product excellence and innovation. The partnership between Panthera Growth Partners and Foxtale is poised to propel the brand towards even greater success, as they embark on an ambitious journey towards becoming a household name in the Indian beauty industry.
As Foxtale continues to disrupt the traditional beauty landscape with its innovative approach and customer-centric ethos, all eyes are on this rising star in the D2C skincare arena. Stay tuned for more exciting developments as Foxtale charts a course towards continued success and prominence in the ever-evolving world of beauty and skincare.
With a keen focus on digital marketing and a robust online presence, Foxtale has successfully captured the hearts of customers across over 100 Indian cities, spanning metropolitan areas, Tier 2, and Tier 3 regions. The brand's commitment to quality and customer satisfaction has resulted in an impressive retention rate of over 50%, solidifying its position as a trusted name in the skincare realm.
The recent infusion of capital from Panthera Growth Partners, along with continued support from existing investors like Matrix Partners India and Kae Capital, signifies a new chapter of growth and expansion for Foxtale. This funding will not only bolster the brand's digital footprint but also pave the way for the introduction of exciting new product categories, further enhancing its offerings to cater to a diverse consumer base.
Romita Mazumdar, the driving force behind Foxtale's success, expressed her gratitude towards the investors who have recognized and supported the brand's commitment to innovation and profitability. As Foxtale sets its sights on the future, Mazumdar envisions a path towards sustainable growth and profitability, with a target of reaching a revenue milestone of ₹1,000 crore within the next three years.
Shilpa Kulkarni, Founder and Managing Partner of Panthera Growth Partners, commended Foxtale's rapid growth and unwavering focus on product excellence and innovation. The partnership between Panthera Growth Partners and Foxtale is poised to propel the brand towards even greater success, as they embark on an ambitious journey towards becoming a household name in the Indian beauty industry.
As Foxtale continues to disrupt the traditional beauty landscape with its innovative approach and customer-centric ethos, all eyes are on this rising star in the D2C skincare arena. Stay tuned for more exciting developments as Foxtale charts a course towards continued success and prominence in the ever-evolving world of beauty and skincare.