Mars and Tripadvisor Forge a Path for Pet-Friendly Travel Experiences

May 27, 2024, 3:37 pm
Mars
Mars
BuildingBusinessCareFoodTechFutureHealthTechPetProductServiceTime
Location: United States, Virginia
Employees: 10001+
Founded date: 1939
Cesar Canine Cuisine
Cesar Canine Cuisine
FoodTechPagePetSupply
Employees: 51-200
In a groundbreaking move, Mars Incorporated and Tripadvisor have joined forces to revolutionize the way pet parents travel with their furry companions. This innovative partnership, launched as part of Mars' CESAR® Canine Cuisine brand commitment to creating a more dog-friendly world, introduces a new Pet Travel Hub designed to connect pet parents with local adventures and assist businesses in catering to their needs.

With a staggering 33% of pet parents altering their travel plans due to their pets, this collaboration aims to address the challenges and pain points associated with traveling with beloved animals. The launch of Tripadvisor's Pet-Friendly Hotel Travelers' Choice Awards category for 2024 serves as a testament to the commitment of both companies to enhance the travel experience for pets and their parents.

The partnership between Mars and Tripadvisor signifies a significant step towards shaping the future of pet-friendly travel. By leveraging digital technology, the Pet Travel Hub provides a one-stop resource for pet-friendly travel, offering city guides developed in collaboration with CESAR® and featuring pet-friendly travel tips and attractions in BETTER CITIES FOR PETS™-certified locations.

Moreover, the partnership introduces an enhanced AI Trip Builder, allowing users to create personalized pet-friendly trip itineraries in minutes based on traveler tips and reviews. For businesses, the hub serves as a platform to discover the benefits of welcoming pets, providing guidance on becoming pet-friendly on Tripadvisor, accommodating pets, and ensuring consumers are aware of their pet-friendly policies.

The launch of the coveted Travelers' Choice Best of the Best Award category for Pet-Friendly Hotels further highlights the commitment of Mars and Tripadvisor to promoting pet-friendly travel experiences. With Hotel Fioreze Quero Quero in Brazil named the world's most pet-friendly hotel and Hyatt Centric Las Olas Fort Lauderdale in Florida taking the title in the U.S., pet parents now have access to top-notch accommodations that cater to their furry friends.

Christine Maguire, Global Vice President of Sales & Partnerships at Tripadvisor, emphasizes the importance of supporting pet-friendly businesses and creating lifelong memories for travelers and their pets. This partnership not only streamlines the travel journey for pet parents but also encourages the growth of pet-friendly establishments worldwide.

The CESAR® brand, known for its belief in the best life being a shared life, made a commitment in 2022 to make the world a more dog-friendly place. By partnering with Tripadvisor on the launch of the Traveler's Choice Pet-Friendly Hotel award category for 2024, CESAR® and Mars are delivering on this commitment and paving the way for a future where people and their pets can always be together.

In conclusion, the partnership between Mars and Tripadvisor represents a significant milestone in the realm of pet-friendly travel. By connecting pet parents with local adventures, supporting businesses in accommodating pets, and recognizing top pet-friendly establishments, this collaboration is set to redefine the travel experience for pets and their owners.