RootNote Revolutionizes Data for Creators and Athletes

May 22, 2024, 3:32 pm
RootNote
RootNote
ContentDataFinTechInformationManagementOwnSmartTechnologyTimeTools
Location: United States, Tennessee, Nashville-Davidson
Employees: 1-10
Founded date: 2020
Total raised: $1.5M
RootNote, a rising star in the tech world, has recently secured a significant $1.5 million in pre-seed funding to propel its mission of transforming the way data is utilized by creators and athletes in the sports, media, and entertainment industries. This funding round, led by Elevate Ventures, marks a major milestone for the Indianapolis-based startup, signaling a new era of growth and innovation.

Founded by brothers Jason and Jeremy Burchard, along with Chief Technology Officer Chandler Barnes, RootNote is a software as a service (SaaS) company that is making waves in the industry. The company's platform is designed to provide comprehensive business intelligence for creative teams and content creators, enabling them to leverage data from a multitude of platforms to enhance their business strategies and maximize revenue opportunities.

With a focus on data aggregation from digital content, social media, e-commerce, and other third-party platforms, RootNote offers a unique solution for users to gain valuable insights into their digital audiences. This approach has already attracted early adopters from various sectors, including NFL teams, MiLB teams, talent agencies, media and Esports companies, universities, brand name creators, and NIL groups.

RootNote's success can be attributed to its innovative approach to addressing critical pain points in the industry. The company's co-founder and Chief Creative Officer, Jeremy Burchard, emphasizes the importance of providing comprehensive data tools for creators and businesses, stating, "We believe every business is a content creator and every content creator is a business."

The company's participation in the Techstars Sports Powered by Indy Accelerator in 2023 has further solidified its position in the market. Backed by a roster of notable investors, including Sequoia, Popstar Ventures, and Hilltop Venture Partners, RootNote has expanded its team and platform features to cater to a wider audience of companies, universities, and organizations.

RootNote's recent unveiling of its customizable data visualization canvas, "Dataspaces," at the 2023 Techstars Sports demo day has garnered praise from investors and industry experts alike. Myles Grote, Partner at Elevate Ventures, expressed excitement about RootNote's potential to unlock significant value in the creator economy, stating, "Data is the new gold in this rapidly evolving sector, and RootNote's innovative platform is poised to fuel growth and success in sports, media, and entertainment."

As RootNote opens its platform to more users, the company is poised to make a lasting impact on the industry. CEO Jason Burchard acknowledges the support of investors and the strength of the Techstars network in driving the company's growth, stating, "This funding is a testament to the team we've built and the problems we're solving."

In a world where data is king, RootNote stands out as a beacon of innovation, empowering creators and athletes to harness the power of data to fuel their success in the digital age. With its cutting-edge platform and unwavering commitment to excellence, RootNote is set to revolutionize the way businesses and content creators operate in the modern landscape.