Hyble's Strategic Funding Boosts Global Market Presence
May 18, 2024, 3:31 am
In a strategic move to solidify its position in the global drinks and hospitality sector, Hyble, a pioneering marketing technology company hailing from Edinburgh, Scotland, recently secured a substantial £2.8 million in funding from BGF, a prominent growth capital investor operating in the UK and Ireland. This significant investment injection marks a pivotal moment for Hyble as it gears up for further expansion following its successful foray into the US market and the establishment of a lucrative multi-year partnership with Southern Glazer’s Wines and Spirits (SGWS).
With an impressive client roster that includes industry giants such as Bacardi, Diageo, and Pernod Ricard, Hyble has been making waves with its innovative approach to empowering global drinks suppliers and distributors. By leveraging cutting-edge technology and smart design principles, Hyble offers on-demand, customized, and compliant point-of-sale marketing solutions that are currently utilized in over 50 countries worldwide.
Under the visionary leadership of CEO Craig Letton, Hyble has experienced a remarkable 73% year-on-year revenue growth in the first quarter of the year, fueled by its expansion into the US market and the scaling up of its team to nearly 100 employees across the UK and US. The company's recent expansion into Ireland and Germany, catering to soft drinks customers, further cements its status as a major player in the dynamic marketing technology landscape.
Hyble's success can be attributed to its keen ability to identify and capitalize on key industry trends, particularly the shift towards self-serve design and on-demand print services. By offering a scalable technology platform that enables brand owners and wholesalers to enhance the level of marketing support they provide to their customers, Hyble is at the forefront of driving brand visibility and product sales for its clients.
CEO Craig Letton expressed his enthusiasm for the future, highlighting the transformative impact that Hyble's technology is having on its customers. He emphasized the immense potential presented by the partnership with SGWS, positioning Hyble for further growth and success in the market. Investors at BGF, including board member Euan Baxter, are equally optimistic about Hyble's trajectory, commending the company for its significant growth and looking forward to the next chapter in its evolution.
As Hyble continues to innovate and expand its reach in the global drinks market, the company's strategic funding boost serves as a testament to its commitment to driving positive change and delivering value to its clients. With a focus on innovation, customer-centric solutions, and strategic partnerships, Hyble is poised to carve out a lasting legacy in the competitive marketing technology landscape.
With an impressive client roster that includes industry giants such as Bacardi, Diageo, and Pernod Ricard, Hyble has been making waves with its innovative approach to empowering global drinks suppliers and distributors. By leveraging cutting-edge technology and smart design principles, Hyble offers on-demand, customized, and compliant point-of-sale marketing solutions that are currently utilized in over 50 countries worldwide.
Under the visionary leadership of CEO Craig Letton, Hyble has experienced a remarkable 73% year-on-year revenue growth in the first quarter of the year, fueled by its expansion into the US market and the scaling up of its team to nearly 100 employees across the UK and US. The company's recent expansion into Ireland and Germany, catering to soft drinks customers, further cements its status as a major player in the dynamic marketing technology landscape.
Hyble's success can be attributed to its keen ability to identify and capitalize on key industry trends, particularly the shift towards self-serve design and on-demand print services. By offering a scalable technology platform that enables brand owners and wholesalers to enhance the level of marketing support they provide to their customers, Hyble is at the forefront of driving brand visibility and product sales for its clients.
CEO Craig Letton expressed his enthusiasm for the future, highlighting the transformative impact that Hyble's technology is having on its customers. He emphasized the immense potential presented by the partnership with SGWS, positioning Hyble for further growth and success in the market. Investors at BGF, including board member Euan Baxter, are equally optimistic about Hyble's trajectory, commending the company for its significant growth and looking forward to the next chapter in its evolution.
As Hyble continues to innovate and expand its reach in the global drinks market, the company's strategic funding boost serves as a testament to its commitment to driving positive change and delivering value to its clients. With a focus on innovation, customer-centric solutions, and strategic partnerships, Hyble is poised to carve out a lasting legacy in the competitive marketing technology landscape.