RevenueCat's Expansion into the Web and Japanese Market
May 10, 2024, 9:44 pm
Location: United States, California, San Francisco
Employees: 11-50
Founded date: 2017
Total raised: $68.5M
RevenueCat, a subscription management platform, secures $12 million in Series C funding to expand its services to the web and enter the Japanese market. The company's new product, RevenueCat Billing, allows web app developers to integrate subscription purchases into any website, catering to the changing landscape of app monetization. With the EU's Digital Markets Act pushing for more competition in the app market, RevenueCat's move to the web comes at a strategic time.
The funding round, led by Adjacent, will also support RevenueCat's expansion into new markets, including Japan and South Korea. The company's focus on international growth highlights its commitment to helping developers maximize their revenue potential. By providing powerful sales enablement capabilities, RevenueCat aims to become the go-to subscription solution for consumer software worldwide.
RevenueCat's CEO, Jacob Eiting, emphasizes the importance of supporting developers across different platforms and monetization methods. The company's recent product releases, such as Paywall, Targeting, and Experiments, have already shown promising results in boosting revenue for app developers. With a growing customer base of over 30,000 apps and processing $2 billion in subscriptions annually, RevenueCat is poised for further success in the global market.
In addition to its product expansion, RevenueCat is investing in language support, local currencies, and partnerships with technology providers to enhance its international presence. By deepening relationships with local agencies and hiring in-market talent, the company aims to solidify its position as a leading subscription management platform.
Despite not yet being profitable, RevenueCat remains focused on delivering value to its customers and investors. With a strong financial backing and a clear growth strategy, the company is confident in its ability to drive revenue for developers worldwide. As RevenueCat continues to innovate and expand its services, it sets its sights on a future IPO, signaling its long-term commitment to creating value for both developers and investors.
The funding round, led by Adjacent, will also support RevenueCat's expansion into new markets, including Japan and South Korea. The company's focus on international growth highlights its commitment to helping developers maximize their revenue potential. By providing powerful sales enablement capabilities, RevenueCat aims to become the go-to subscription solution for consumer software worldwide.
RevenueCat's CEO, Jacob Eiting, emphasizes the importance of supporting developers across different platforms and monetization methods. The company's recent product releases, such as Paywall, Targeting, and Experiments, have already shown promising results in boosting revenue for app developers. With a growing customer base of over 30,000 apps and processing $2 billion in subscriptions annually, RevenueCat is poised for further success in the global market.
In addition to its product expansion, RevenueCat is investing in language support, local currencies, and partnerships with technology providers to enhance its international presence. By deepening relationships with local agencies and hiring in-market talent, the company aims to solidify its position as a leading subscription management platform.
Despite not yet being profitable, RevenueCat remains focused on delivering value to its customers and investors. With a strong financial backing and a clear growth strategy, the company is confident in its ability to drive revenue for developers worldwide. As RevenueCat continues to innovate and expand its services, it sets its sights on a future IPO, signaling its long-term commitment to creating value for both developers and investors.