Huawei's Rise in China Threatens Apple's Dominance

April 27, 2024, 3:37 am
Apple
Apple
B2CCloudComputerE-commerceElectronicsMusicPersonalProductStorageTechnology
Location: United States, California, Cupertino
Employees: 10001+
Founded date: 1976
OPPO Belgium
OPPO Belgium
BeautyBrandCameraHardwareIndustryManufacturingMobilePhoneSmartTechnology
Location: Belgium, Brussels-Capital, Brussels
Employees: 10001+
Founded date: 2004
Total raised: $440K
Huawei Italia
Huawei Italia
CloudHardwareInformationInfrastructureMessangerNetworksProductProviderServiceTechnology
Location: China, Guangdong Province, Shenzhen
Employees: 10001+
Founded date: 1987
In a surprising turn of events, Huawei has emerged as a dominant force in the Chinese smartphone market, leaving Apple struggling to keep up. Counterpoint Research's report reveals a 19.1% decline in iPhone sales in China, while Huawei's sales have skyrocketed by an impressive 69.7%. This resurgence can be attributed to Huawei's innovative Mate 60 smartphone, equipped with cutting-edge 5G technology. Despite Apple's efforts to bounce back with new color options and aggressive pricing strategies, Huawei's aggressive comeback poses a significant threat to Apple's market share. With the integration of AI features driving demand for Chinese smartphones, Huawei's supremacy in China may prove to be a long-lasting challenge for Apple.