Tech Turmoil: McDonald's Struggles with System Outages
March 17, 2024, 2:46 pm
McDonald's, once known for its Big Macs, now grapples with Big Tech issues as system outages disrupt operations worldwide. The fast-food giant's reliance on technology for sales and efficiencies backfires as widespread outages hit major markets like Japan, Australia, and the UK. Despite warnings in its SEC filing, McDonald's remains committed to deepening its tech integration, following the footsteps of other fast-food chains like Starbucks and Wendy's. As prices soar, customers turn to loyalty apps for discounts and freebies, highlighting the changing landscape of the fast-food industry.