Rivian's Electric Vehicle Lineup Expansion

Rivian's big reveal of the R2 SUV, along with the surprise announcement of the R3 and R3x, sent shockwaves through the EV market. The R2, starting at $45,000, is a game-changer for the company, signaling a shift towards more affordable electric vehicles. The move to produce the R2 at the Normal, Illinois factory instead of the planned Georgia plant will save Rivian $2.25 billion, a strategic decision that will help the company scale production and get vehicles to customers sooner. With the R2 set to hit the market in 2026, Rivian is gearing up for a new chapter in its journey towards profitability.