Date | Title | Description |
26.03.2024 | Real Estate Negotiation for Startup Office Space |
Whether your startup office space lease is soon up for renewal or you’re looking for a new space to accommodate a rise in face-to-face work, there are a few things to keep in mind to ensure due diligence when evaluating real estate commit... |
26.03.2024 | True Talk Los Angeles: Unfiltered Insights on the Ups and Downs of the Founder Journey |
As a team, we’re constantly thinking about how we can both support and better connect our community of founders while expanding our reach to meet new and interesting people.
In that spirit, we kicked off True Talks, a new event series op... |
31.01.2024 | Next-Gen Technology Trends: Habits, Money, and (Of Course) AI
Our Process |
How does Gen Z feel about technology today? We can make some assumptions about how the social pressures amplified by next-generation social media – along with the isolating nature of pandemic-years – have played a part in the technology h... |
01.01.2024 | 2023 at True: Our Year in Review | This year was a big year of change, as well as growth and opportunity. So much of what we saw in 2023 was driven by the power and ingenuity of the human spirit. Among tremendous change in the global environment, True Founders and their team... |
11.11.2023 | 2023 True Holiday Gift Guide | Whether you’re the write-your-list-and-check-it-twice type or that last-minute shopper with a travel mug of hot toddy, let our 2023 True Ventures Holiday Gift Guide make your gift-giving a simple feat.
This year’s gift guide features maple... |
16.10.2023 | Best practices for pitching contributed articles to the media | How can you remain in the public eye and in front of potential investors, customers, and hires when you don’t have specific news to announce? One way is by sharing a bylined article, contributed post, or op-ed.
Whatever you call them, thes... |
05.10.2023 | The Bay Area Org Reclaiming Storefronts in the Name of Community |
Sarah Kirnon and Miles Dotson, co-founders of Sanctuary for Sustainable Artistry, have a new vision for revitalizing urban centers in the name of small businesses and the cultural essence they embody for communities.
Sanctuary opened the... |
06.09.2023 | True Ventures Fellowship Now Accepting Applications | How do you seek out alternate points of view to incorporate into your work? Some of us informally pitch ideas to peers to get their take, others conduct user research, and we all read articles covering our industries. Another incredible sou... |
23.08.2023 | Evolving the Writing Workflow With Lex | When you think about it, the act of writing has remained foundationally unchanged for many years. The journey from typewriters to word processors and their cloud versions unfolded quickly from a historical perspective but slowly compared to... |
09.08.2023 | Start@Spark | Our friends at Spark today announced Start@Spark, a seed program designed to support earliest stage entrepreneurs. We applaud Santo, Bijan and the team at Spark for this move. This is a fantastic development for earliest stage entrepreneurs... |
03.08.2023 | Nurture, don’t network: getting the most out of industry events |
On the heels of True’s Leadership Summit in London, where we gathered founders and executives from our portfolio companies to workshop foundational leadership practices, I’ve been mulling over how we all can get the most out of industry n... |
27.07.2023 | True Leadership Summit in London: Our Platform Expands Presence |
Our team has a long-standing tradition of gathering with our European community members, fellow investors, limited partners, and friends of True in London, but this summer was the first time we hosted a True Leadership Summit in the UK fo... |
10.07.2023 | Putting Our Values to Work: Meet the 2023 True Ventures Fellows |
Our newest class of 15 True Ventures Fellows has begun a summer of startup work at True Portfolio companies like Hatch, Emitwise, Endel, WattCarbon, Holey Grail Donuts, and more. They’ll gain invaluable experience as software engineers, d... |
27.06.2023 | Our Master List of Interview Questions for Sales Development Reps | Over the course of my career I’ve interviewed hundreds of candidates for jobs at all levels of sales teams, from entry level sales reps to senior VPs of sales. I try to keep my questions consistent across a round of interviews for a single ... |
02.06.2023 | The Startup Boilerplate: An Opportunity for Alignment | A lot of the companies we fund are so early on they often don’t yet have boilerplates. Sure, they may have an elevator pitch from fundraising, but customer-facing language shaped for the right audience is often still up in the air. For thos... |
28.05.2023 | WordPress Turns 20 |
Two decades ago today, WordPress came to life thanks to founder innovation and big vision — enabling the democratization of publishing and people all over to broadcast their ideas, writing, businesses, communities, and so much more to the... |
12.05.2023 | True Climate Action Guide |
This spring we launched our Climate Action Guide to give the True Founder community a framework on where to start when decarbonizing their companies in the hope that influencing climate strategies at the earliest stages of company formati... |
08.05.2023 | Reuniting the True Ventures Fellowship Community & What’s Next |
Since 2009, the True Ventures Fellowship has placed over 200 students in roles across our portfolio companies with the intent of offering a well represented group of students a foot in the door at technology companies – and as a way to he... |
04.05.2023 | The Power of Intellectual Partnerships | One of my favorite things about VC is getting to work with so many different perspectives and seeing how any one discussion often prompts exponential understanding. The intellectual partnerships that form within our walls and beyond become ... |
20.04.2023 | True People & Product Leadership Summits |
As part of True’s event strategy, we create opportunities for forging connections among senior leaders across the True Portfolio so all can benefit from the community’s collective wisdom.
To that end, in early 2023, we hosted Leadership ... |
06.04.2023 | The Crypto Clarity Crisis | Last year started with such promise.
In March 2022, President Biden issued an executive order that coordinated agencies within the Executive Branch to take a long, hard look at the U.S. digital asset ecosystem: the good and the bad, the op... |
23.03.2023 | The Product Is the Platform | Hi all! Our team asked if I’d share some of what we’ve been up to at Hatch and what wisdom I have to share with other founders right now, so here we go!
If you’re not familiar, I’m the co-founder of Hatch, and we make products that help pe... |
17.01.2023 | Black Outside’s Alex Bailey on Connecting Black Youth to Nature | More than 96% of all land in Texas is privately owned. “We have city parks,” said Alex Bailey, founder and executive director of Black Outside, “but outside of the city almost all the land is private.”
The city, in this case, is San Antoni... |
20.12.2022 | 2022 at True: Year in Review | We end 2022 with immense gratitude for the creativity, tenacity, and inspiration we get to see every day in the work of True Founders and their teams. While it’s tough to sum up an entire year in a few paragraphs or even one infographic, a ... |
07.12.2022 | Handshake’s Journey to the White House and Beyond | When we saw Handshake Co-founder Garrett Lord on the cover of Forbes, it was one of those moments where we nodded in agreement, thinking “Yes! The world has taken note.” And while anyone in this business knows that press is elusive, it’s va... |
18.11.2022 | True Holiday Gift Guide 2022 | In this year’s True Holiday Gift Guide, we’re showcasing a few of the new companies making waves in their industries and taking center stage as multi-disciplinary consumer brands. Some are new True investments while others have been a part ... |
30.09.2022 | When to Hire a VP of Sales for Your SaaS Business | I’ve written before about the first five hires a founder should make if they want to drive revenue early: a digital marketer; a sales development rep (or, even better, two); a sales rep; a revenue operations lead; and a customer success rep... |
01.09.2022 | Interested in our fellowship? Apply now to our summer 2023 program |
The wait is over! We’re now accepting applications for our summer 2023 True Ventures Fellowship. To our delight, over 200 students interested in the fellowship have been patiently awaiting details on our next enrollment period, which begi... |
11.08.2022 | Ameelio’s entrepreneurial approach to criminal justice reform |
The more than 400 founders across the True community are in constant contact, asking one another for recommendations, advice, preferred tools, and more. Recently, Gabe Saruhashi, one of the co-founders of Ameelio, asked his founder peers ... |
09.08.2022 | Pitching an investor for the first time? Here’s how to capture attention, plus a few misconceptions |
Foremost I’m a founder – of Upsie, (ahem…) a platform for buying warranties for the electronics you own, love, and want to protect. I’m also a venture scout for the True Ventures Spoke program, which is designed to empower individuals fro... |
13.04.2022 | Executive Coaching: Is it worth all the hype? |
A question I often hear from founders is whether or not they should consider working with an executive coach. More often than not, this question arises in response to some kind of struggle they’re having with their team, investors, or ano... |
- | it’s still about the founders | Each year, we invite every Founder in the True portfolio to join us for a truly special day of sharing, learning and togetherness. The event is True Founder Camp, and since its inception in 2009, it has been a transformative experience for ... |
- | Best Practices for Distributed Teams: Automattic Shares All | Remote teams, distributed companies — jargon aside, the age of working from anywhere is resoundly here. The current health crisis has amplified the need for education and resource-sharing around this topic. It’s prompted us all to think abo... |
- | True University Day Two Recap | True University day two kicked off with a general session from Diane Adams, Chief People Officer at Qlik, on creating the company culture you want from day one of your company. More dynamic sessions followed, including Joha Evans, Principle... |
- | MODE Helps Companies Collect Data From the Physical World | Sensors are and will increasingly become a key part of our future. We wear them on our wrists to improve our health, thanks to Fitbit; we rely on them to help protect our homes, thanks to Ring Video Doorbells; and they are in our pockets ev... |
- | You Eat What You Measure | When you first get your website up and running, what is one of the first things that you do? One of them is probably placing a piece of javascript on all of your pages so that you can track and measure your page views, unique visitors, sear... |
- | Interface (Il)literacy: Learning How to Read & Write in the 21st Century | Back in 1991, Mark Weiser, a researcher at Xerox PARC, wrote an article for Scientific American called “The Computer for the 21st Century.” Weiser envisioned a future in which people interact in natural ways (e.g., gesture, speech) with a c... |
- | Chia Network to Build Eco-friendly Cryptocurrency | Today, we are excited to announce our investment in Bram Cohen, Ryan Singer, and their new project Chia Network. The company is focused on improving cryptocurrency infrastructure and making a digital currency that is less wasteful, more dec... |
- | 2015: Our Year in Review [infographic] | - |
- | The True Meaning of True Founder Camp | This week, we are hosting our third Founder Camp for the True Ventures portfolio. Founder Camp at True is a bi-annual gathering of all the Founders in our portfolio featuring guest speakers and discussions covering a wide range of topics fo... |
- | A New Investment in Digital Health | Last year, as requested by our Founder community, we hosted our first-ever True Healthcare event to align the efforts of companies innovating in digital therapeutics, synthetic biology and healthcare software. With 40 attendees total, the e... |
- | True University 2013 Yearbook | 2 days, 24 classes, 31 speakers, 88 companies, 298 attendees. True Ventures’ third annual True University was the best yet—a remarkable educational experience, a forum for deep conversation and connection, and a clear reminder to us at True... |
- | Fortune Favors the Bold | I have always loved that quote from Virgil. My partner, Jon Callaghan, and I grew up with that quote indelibly inked in our mind after our years at Summit Partners because that was the firm’s tagline. It is as true today, though, as it was ... |
- | What’s Working: Suicide Detection and Prevention With Voi | Today, on World Mental Health Day, we’d like to draw attention to a company within the True portfolio that is making great strides in helping with suicide detection and prevention. Not only is the team’s mission of considerable societal val... |
- | Voiceflow Enables Anyone to Create Voice Apps Without Code | We’ve witnessed numerous iterations of the web which have had a profound effect on how the world discovers and experiences information. These transitions have included the mainstream adoption of the personal computer, the magnetic draw to m... |
- | Om Joins True Full-Time! | In 1999, I was interviewed by Forbes for a story about the company I co-founded with David Perry called Chemdex. I still remember the discussion the reporter and I had while sitting on a couch in the Chemdex startup space in Palo Alto. The ... |
- | Give Robots the Repetitive, Tedious Work | For every new company creating autonomous machines, there is debate about whether or not, when, and how robots will take human jobs. It’s a timely and important discussion, especially in terms of workers whose primary tasks are repetitive, ... |
- | Why Emotional Intelligence Matters in Venture Capital | Venture capital has traditionally been measured in exits. As an industry, we’ve grown to celebrate the success of a few in pursuit of big wins at all costs. We’ve witnessed the glorification of valuation (the unicorn), the shameless credit ... |
- | CES 2013: Software’s Coming-Out Party | Historically, CES has been true to its name: a tradeshow featuring the latest and greatest in consumer electronics. It has been a launchpad for hardware, with vendor booths promoting device specs like pixels and size. But in my observation,... |
- | Piavita Is Evolving Veterinary Care | Over the past year, we’ve had the pleasure of meeting with the Founders of some incredible medical technology companies, many of which are in pursuit of highly ambitious and admirable missions.
Just within the True community, venture capit... |
- | How Founders Hire | Hiring can make or break a company. From the first few critical team members to senior leadership further down the road, knowing how and when to hire is a vital skill every Founder must learn. And as we always say at True, the best people t... |
- | My Advice for Women Founders Seeking Funding | In 2005, I left Yahoo! to start my first company, a social network targeting new moms called Maya’s Mom. Here’s what I had going for me: I had an excellent network (from Yahoo!’s heyday), great operational experience, and confidence in myse... |
- | Congratulating MakerBot | One of the magical moments for us at True is when we are sitting in front of a Founder who possesses that certain something—that “je ne sais quoi“—where they are not just out to build a company, but start a movement.
We talk about Founders... |
- | Congratulating Entrepreneur Magazine’s “Brilliant 100” | Entrepreneur Magazine has announced its “100 Brilliant Companies” for 2013—100 companies who “have turned brilliant ideas into business solutions.” We are thrilled to congratulate True portfolio companies Makerbot, KISSmetrics, Sifteo, Dire... |
- | Happy Holidays from all of us at True | Though the events of the past year have certainly been no laughing matter, our team shared a hearty laugh when Tony and Shea unveiled the True Ventures bobbleheads as our team Christmas gifts. (Be sure to look for Om in the Yankees outfit i... |
- | Newly Funded Callstats.io Pioneers WebRTC Analytics | True Ventures’ latest portfolio company, Callstats.io, announced its Series A funding today. I’m thrilled to welcome Co-founders Varun Singh, Marcin Nagy and Shaohong Li to True as they work to enable frictionless web real-time communicatio... |
- | John Burke back in action | John Burke, True’s partner in Northern Virginia, is looking for the best in tech.
Venture Capital Vet Returns To Action With $155M, Washington Business Journal, October 6, 2006 |
- | Urban Airship Raises $5.4M Second Round |
Congrats to the Urban Airship team for raising their second round of financing led by our friends at the Foundry Group.
When we first funded Scott and team back in February, we were impressed by the enormous traction they had achieved in... |
- | Join Us For A Glass or Three To Celebrate True’s Best VC Crunchies Nomination | As you may know, True has been nominated for a Crunchie Award as the Best Venture Capital firm – you can vote for us here if you like how we operate:
The award ceremonies are on Friday. Prior to the festivities, the True gang will be celeb... |
- | Welcoming Gradle Inc. | True portfolio company Gradle announced their funding today, and we are very excited to welcome Co-Founders Hans Dockter and Adam Murdoch, as well as the entire Gradle team, to True.
Gradle Inc. is the company behind the Gradle open source... |
- | Welcoming Trinity Ventures to Loggly | On Monday, Loggly closed its $4.2M Series B funding led by Trinity Ventures. We could not be happier for Kord, Raffy, and Jon and are very excited to be working with our friends at Trinity.
We seed funded Loggly almost five months ago with... |
- | Out of Africa | Note: This was originally written by Summer TEC Intern JP Bonner on the True Ventures TEC Program Blog. It was reprinted here with his permission.
The craziest part about returning from a vacation is seeing how much everything has changed ... |
- | An Entrepreneur’s Guide to Self Management | When I started working on my current startup, there were times when I would end the day, look back at what I accomplished and just feel disappointed in myself. I spent the day busy, but the major things I needed to make progress on remained... |
- | It’s official! | After 9 months of fundraising we have officially closed our first fund: True Ventures I. We had an initial closing a few months ago and have started to make investments. The final close has brought our fund size to $155m. At the upper end o... |
- | The Importance of Ron | I woke up this morning to see venture capitalist Ben Horowitz and Mike Arrington are focusing on Ron Conway’s importance to the start-up ecosystem. Ron is an angel investor whom I have known forever — there is hardly a start-up that hasn’t ... |
- | Cast’s Rachel Skelly on Reimagining the Fine Jewelry Industry |
Certain markets dominated by large incumbents seem to beg for a dash of imagination.
Veterinary care is getting a new look thanks to Modern Animal. Madison Reed challenges the conventions of how, where, and with what women color their ha... |
- | Welcoming Splice | Over the past 30 years, software has disrupted the traditional music industry, greatly increasing the amount of content and availability to end consumers. Moving from vinyl to the cassette in the 1960s, to the compact disc and downloadable ... |
- | Mac Switch | I presented a ppt to a friend yesterday who congratulated me on finally making the switch to a Mac. We hadn’t seen each other in a while, and we both used to be closet Mac fans. In the past, we would frequently discuss the temptation to swi... |
- | Founder Perspectives: Changing Your Company Name | It’s not atypical for early-stage companies to change their names once or even a few times until they get it right. If all goes well, it’s done before a great amount of brand equity is built.
We asked a few True community Founders whose co... |
- | Making Connections with Dinamundo | We’re huge believers in the power of the mobile revolution to change our lives in meaningful ways. At True, we have over 15 direct app investments and 5 mobile platform investments. It’s an enormous market that is still in its nascence, and... |
- | Will the Downturn Reinvent Venture Capital? | Excellent post by our friend Alan Patricof in the NY Times DealBook about the changing paradigm of venture capital. There has been a lot of discussion lately about the reinvention of the venture industry, and it is a subject near and dear t... |
- | Hello, Brewster | Over the past six years, we’ve had the privilege of partnering with more than 200 talented Founders pursuing exciting ideas and a wide variety of technology applications, products and services. While their passions have ranged from commerce... |
- | Venture Capital 2012: A Year in Review | A few weeks ago, I had the good fortune to talk with Lizette Chapman of The Wall Street Journal about 2012’s venture capital landscape and my outlook for 2013. You can read that interview on the WSJ blog, but I’d also like to address the to... |
- | 365 days, $10 Million, 3 Rounds, 2 Companies, all with 5 Magic Slides | - |
- | What’s Working: Submittable’s In-Office Daycare | Building a startup in a small city like Missoula, Montana, has its advantages. Homeownership is more attainable, public school systems tend to see higher performance than in larger, more populated cities, and there’s generally lower cost of... |
- | Venture Capital Outside of Silicon Valley | As someone who spends a quarter of my time in the Valley, a quarter of my time traveling around the country, and 50% of my time in the Mid-Atlantic, I see many differences in the way entrepreneurs and investors interact, the way startups ou... |
- | True Ventures Announces Fund VI and Select Fund III | Today, we are pleased to announce the closing of our newest early stage fund, True Ventures VI, LP, at $350 million and our third Select Fund, True Ventures Select Fund III, at $285 million.
We extend thanks to our steadfast group of Limit... |
- | Welcoming NoRedInk | Writing is fundamental, and writing education is hurting: 73% of students in the U.S. are below proficient in writing. Grading English papers requires a huge amount of work from teachers, with their “red ink” corrections often going unnotic... |
- | Welcoming Pioneer Square Labs | One of our commitments at True is to support not only innovation in our core markets, but also in venture capital itself. When we started True, our goal was to completely re-align the venture capital market to better serve creative Founders... |
- | Welcoming Operable.io | Last week, Mark Imbriaco slyly announced our funding of his new company, Operable.io, via a very kind tweet:
Mark got it right; we do care about our Founders and their ability to solve the biggest problems facing technology and the world... |
- | A new chapter for Goodreads | Reading. It’s fundamental. It is essential to thought and understanding. It’s the foundation of human-to-human knowledge transfer in the modern world. There is no other input mechanism that allows us to process complex ideas, rich histories... |
- | Smile! Photo sharing made easy (again) | At True, we talk a lot about investing in Founders rather than companies. And we are passionately committed to partnering with our Founders to help them realize the ultimate potential of their companies. So when Narendra Rocherolle, Founder... |
- | Henrietta Moon on Carbo Culture’s Quest to Trap Atmospheric CO2 | Carbo Culture Co-founders Chris Carstens and Henrietta Moon | Photo by Miikka Pirinen
In conversations about slowing down climate change, focus often goes to sources of clean energy. While the switch from fossil fuels to clean energy is a ... |
- | Meet Howdy, Our Digital Co-Worker | I recently wrote a piece in Fast Company about what I call “assistive intelligence”—a movement to augment our increasingly overwhelming daily lives with automation. We have reached a point in technology where tasks and processes can be comp... |
- | 2022 True Ventures Fellowship Application Period Open | Since 2009, our team has worked to align talented undergraduates with True Portfolio companies for a summer of startup work through the True Ventures Fellowship. All in all, our program has placed 190 rising college juniors and seniors in r... |
- | Braintrust’s Freelance Marketplace Rewards Quality Work | Today, we’re thrilled to announce our investment in Freelance Labs, the creators of Braintrust, and its co-founders Adam Jackson, Brian Flynn, and Gabriel Luna-Ostaseski. Braintrust is a new type of freelance marketplace that assigns value ... |
- | Congratulating BrightRoll | We are thrilled to congratulate Tod Sacerdoti and the entire BrightRoll team on their announced acquisition by Yahoo!. This is a wonderful outcome for all parties, and it has been an honor to be a part of this incredible team.
True was the... |
- | Aol acquires About Dot Me | “It’s beginning to feel like dejavu all over again!”
Today Aol announced it has acquired our portfolio company, about.me. We seed funded About.me in November, 2009 along with Radar Partners, Founder Collective, SV Angel, Freestyle Capital,... |
- | Welcoming Scale Venture Partners to BrightRoll | Today BrightRoll announced it’s $10 million Series C round of financing led by Scale Venture Partners. Rob Theis is leading the deal for Scale, and will be joining me, Vince Vanelli of KPG and David Welsh of Adams Street on the Board.
We’r... |
- | Playdom acquires Hive7 | Today, Playdom announced the acquisition of social gaming company Hive7. True funded the team along with Naval Ravikant in the 2005, and together we have worked closely with Max, Dave, and JD, as they have grown the company over the past fi... |
- | Revolutionizing the Comic Industry with Madefire | True portfolio company Madefire launched in the iTunes App Store this morning to much buzz and fanfare—well-deserved attention given the originality, creativity and potential of this inspiring company and their product. Madefire is revoluti... |
- | Hiten Shah of KISSmetrics: A Case Study on Pivots | Successful startups begin with an idea and then they change directions until they find something that works. Famous companies that are now household brands like PayPal, YouTube and even Facebook have changed directions multiple times in the... |
- | 2011 in Review [infographic] | As we leave 2011 behind and step into 2012, we at True Ventures pause for a moment to reflect on the past year. 2011 was an exciting year for entrepreneurship, venture capital, and, most importantly, the Founders and their families in the T... |
- | What’s Working: Demand Gen at Duo | Non-marketers: Define demand generation.
If you’re quick to stumble over the term or confuse it with lead generation and other top-of-funnel marketing tactics, you’re not on an island.
In an article published by the Content Marketing Inst... |
- | Dave Balter Joins True’s Investment Team | Across the True team, we share the belief that the creative founder is the most powerful force in today’s economy, and we think our job – as investors – is to find, support, and embolden these founders.
We also value deep connection. Once ... |
- | Gameifying Culture with TastemakerX | All music lovers know there is a certain amount of clout and swagger that comes with being the first to discover a new band. And our desire to establish bragging rights about new music discovery can fuel a bit of friendly competition as we ... |
- | Making Database Access Easier | Database management can be a big pain point for CTOs. New employees join the team and request access to sensitive information, and that data is shared quickly to get new folks on board. But discrepancies can occur when those team members le... |
- | Introducing Spoke: The True Ventures Scout Program
Introducing Spoke: The True Ventures Scout Program | One of our unofficial mottos at our firm has long been to “work with who you know, but always know more people.” This rings true within our community of founders, many of whom we’ve funded multiple times as they create new companies. It als... |
- | True University Day One Recap | We were thrilled to be back at UC Berkeley for an incredible first day of True University. With more than 350 attendees, our classrooms were packed, and as with every year, our speakers shared engaging, dynamic content.
#TrueU day one co... |
- | The Democratization of Art | (Limited Editions x Low Prices) + The Internet = 20×200
It is time to say hello to the democratization of Art.
Shortly after the 2000 tech melt-down, Jen Bekman left San Francisco behind and moved to New York to start an art gallery. She ... |