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Backplane

http://thebackplane.com/
Last activity: 11.04.2016
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15
Location: United States, California, San Francisco

Mentions in press and media 15

DateTitleDescription
11.04.2016Lady Gaga’s startup Backplane burns out and sells assets“Why do you need money from me when you have every great investor on earth?” That’s the question that caused Backplane to buckle under the weight of its own early buzz. Lady Gaga’s social network builder startup has run out of money, gone o...
10.06.2014Lady Gaga’s Backplane Pivots To Let You Build And Monetize Your Own Social NetworkWhy should Facebook or Ning earn the money if you bring the audience? Backplane wants to put that cash in your pocket. That’s why it’s pivoting from building social networks for big brands and celebrities into an open platform where anyone ...
21.08.2013Backed by Lady Gaga & Coca Cola, Backplane helps big brands build communitiesWe are excited to bring Transform 2022 back in-person July 19 and virtually July 20 - 28. Join AI and data leaders for insightful talks and exciting networking opportunities. Register today! It all started with Lady Gaga. Backplane has spen...
21.08.2013Backed by Lady Gaga & Coca Cola, Backplane helps big brands build communitiesIt all started with Lady Gaga. Backplane has spent the past two years quietly building a place for the world’s biggest brands to engage with their fans. The company originated as part of Lady Gaga’s tech team. Gaga has a massive social medi...
05.03.2013Troy Carter To Bring A Bit Of Gaga’s Social Magic To Disrupt NYHe founded the Atom Factory talent agency. He manages Lady Gaga, and when she wanted her very own social network for her millions of “little monsters”, he co-founded Backplane. And he doesn’t do weekly team meetings. Troy Carter is a genera...
21.02.2013Battery Ventures Closes New Funds at $900MShare Share on Facebook Share on Twitter LinkedIn Email Reprints Battery Ventures, a major Boston-area VC firm, has raised two new funds that total $900 million. The firm says its approach will remain pretty consistent—covering a broad arra...
03.02.2013After Seducing 1M Little Monsters For Lady Gaga, Backplane Expands To Spawn More Fan ClubsGeeking out about your favorite things can be embarrassing or annoying on the big social networks. But Lady Gaga’s tech team Backplane proved with her Little Monsters site that fans want an online home. Now it’s branching out to create comm...
16.02.2012Lady Gaga-Backed Backplane Raises Over $4M From Sequoia & More; Acquires Sharing Platform CortexYou may have heard the buzz by now about a young startup that’s being fueled by some pretty impressive star power, including the likes of the one and only Lady Gaga. The project, called Backplane, was co-founded by Lady Gaga’s manager, Troy...
16.02.2012 The Backplane Snags Investors The Backplane, a developer of online community software, which is best known for its work creating Lady Gaga's #Little Monsters website, said Thursday that it has raised $4.5M in a funding round. The round include Sequoia Capital, Greylock ...
06.02.2012Backplane To Hold Music Hackathon At SXSW, With Top Industry Managers As JudgesA few weeks ago we wrote about Backplane — a platform for creating interactive, highly visual communities — that counts Lady Gaga as one of its backers, along with plenty of the Valley’s most well-known investors. Now the company is harness...
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