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Sports  Fitness Industry Association (SFIA)
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Sports Fitness Industry Association (SFIA)

https://www.sfia.org
Last activity: 01.05.2026
Active
SFIA, the trade association of leading industry sports and fitness brands, enhances industry vitality and fosters sports and fitness participation through research, thought leadership, product promotion and public policy. SFIA produces the industry leading National Health-through-Fitness Day on Capitol Hill as well as representing the industry on trade and consumer issues. More information about SFIA can be found our www.SFIA.org

SFIA Overview:
The Sports & Fitness Industry Association is the premier trade association for:

* More than 1,000 sporting goods manufacturers, retailers and marketers in the sports products industry;
* Representing over 3,000 business locations, plants and distribution centers;
* Employing more than 375,000 people; and
* Generating $60 billion in domestic revenue and $15 billion in international revenue, wholesale dollars.

Our purpose is to support our member companies and promote a healthy environment for the sporting goods industry by providing access to insight, information, influence and industry connections. SFIA enhances industry vitality and fosters sports, fitness and active lifestyle participation.
Likes
399
Mentions
18

Overview

Location
United States, Maryland, Silver Spring
Employees
1-10
Phone
+1 301-495-6321
Founded date
1906
Investment Type
Accelerator

Mentions in press and media 18

DateTitleDescription
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Sep 16, 2025Versant strikes multiyear media deal with League One VolleyballSign up today for the new CNBC Sport Newsletter Versant has signed a multiyear media rights deal with League One Volleyball. USA Network will air professional volleyball matches Wednesday nights at 8 p.m. ET in addition to playoff and champ...
Sep 2, 2025Pickleball is just getting started in ChinaOnline sales of pickleball paddles and related equipment in China have skyrocketed by more than six times versus the first seven months of last year. Interest in tennis and pickleball in the Asian country accelerated last year and is “still...
Aug 17, 2025So you’re thinking about getting into pickleball? Here are some tipsWe played at a public pickleball court and then joined a friend for doubles at his club. My husband continued playing at his friend’s club for several months. Now, our paddles are dusty. It’s been almost a year since we’ve picked up our pad...
Jul 23, 2025Picklebalm™ Partners with Professional Pickleball Association as Official Topical Pain RelieverPicklebalm Roll-On Game-Changing Partnership Brings Specialized Recovery Solution to Professional Tour, Connecting with 48+ Million Pickleball Players Nationwide MIDDLEBURG HEIGHTS, Ohio, July 23, 2025 /PRNewswire-PRWeb/ -- Compass Health B...
Jun 23, 2025The Secret Ingredients for a Longer, Healthier Life: Exercise and CoffeeIn the quest for longevity, two unlikely heroes emerge: exercise and coffee. These everyday elements hold the key to a healthier, longer life. They are simple yet powerful. Let’s dive into how they can transform your aging journey. Exercise...
Jun 17, 2025Boost brain health and help lower your risk of dementia with one daily habit—it’s ‘very overlooked,’ longevity doctor saysThere are many things you can do to keep your brain sharp, from eating certain foods to playing memory games. But there’s one daily practice for brain health that longevity doctor Dr. Avinish Reddy finds isn’t talked about enough. “The thin...
May 22, 2025Picklr, the world’s largest pickleball franchise, to open 20 clubs in JapanSign up today for the new CNBC Sport Newsletter The Picklr will add 20 locations in Japan over the next five years. The pickleball company has sold 500 locations worldwide. The professional pickleball leagues are also looking for internatio...
Mar 31, 2025Trump tariff tumult has ripples for sporting goods, puts costly hockey gear in price-hike crosshair“Our business with the U.S. is steady right now because people are trying to get their orders in before the tariffs take effect, but I’m very concerned that once the tariffs go into effect that there will be people in, say, Minnesota who wi...
Aug 22, 2024USA Pickleball Announces Advanced Equipment Testing with New Coefficient of Restitution (PBCoR) Launching in Q4 2024Sports and Fitness Industry Association, Element Space & Defense and equipment manufacturers collaborated on development of USA Pickleball's PBCoR test for Q4 PHOENIX, AZ, UNITED STATES, August 22, 2024 /EINPresswire.com/ -- USA Pickleb...
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FAQ about Sports Fitness Industry Association (SFIA)

When was Sports Fitness Industry Association (SFIA) founded?

Sports Fitness Industry Association (SFIA) was founded in 1906.

What has the press written about Sports Fitness Industry Association (SFIA)?

Parsers VC has collected 18 articles mentioning Sports Fitness Industry Association (SFIA), among them “Versant strikes multiyear media deal with League One Volleyball” (Sep 16, 2025) and “Pickleball is just getting started in China” (Sep 2, 2025).

Is Sports Fitness Industry Association (SFIA) still active?

Yes, Sports Fitness Industry Association (SFIA) is active; its latest activity on Parsers VC dates from May 1, 2026.