Datalogix is now part of Oracle and provides marketing infrastructure for the data-driven era by connecting digital advertising to offline sales. We help leading brands reach audiences of buyers across display, video, mobile and social. DLX ROI® is the industry standard for measuring the offline sales lift resulting from digital marketing campaigns. The Company’s expertise spans the major consumer segments, including Retail, CPG, and Automotive.
In the last three years, Oracle | Datalogix has created some of the industry’s biggest advancements in digital targeting and measurement and is recognized as the industry standard for accuracy and accountability. What’s more, within a two-year span, we doubled revenue and staff and expect to do the same in the next two years. We have created unparalleled career opportunities for DLX team members, too.
Total raised: $115M
Founded date: 2002
Investors 4
| Date | Name | Website |
| - | Breyer Cap... | breyercapi... |
| - | IVP | ivp.com |
| 18.07.2021 | General Ca... | generalcat... |
| - | Costanoa V... | costanoavc... |
Funding Rounds 3
| Date | Series | Amount | Investors | Deal News |
| 28.05.2014 | IPO | $45M | - | ivp.com/ne... |
| 28.05.2014 | Series C | $45M | techcrunch... | |
| 25.04.2013 | Series B | $25M | - | vcnewsdail... |
Mentions in press and media 26
| Date | Title | Description | Category | Author | Source |
| 22.12.2014 | Oracle to ... | Share Share on Facebook Share ... | - | Michael Da... | xconomy.co... |
| 22.12.2014 | Oracle Con... | Oracle added another piece to ... | cloud, Dat... | Ron Miller | techcrunch... |
| 13.10.2014 | Roundup: P... | Share Share on Facebook Share ... | - | Michael Da... | xconomy.co... |
| 18.07.2014 | Colorado S... | Share Share on Facebook Share ... | - | Michael Da... | xconomy.co... |
| 30.05.2014 | Funding ro... | Message Bus, Spark Capital, Bi... | - | Steven Loe... | vator.tv/n... |
| 29.05.2014 | Datalogix ... | WESTMINSTER, CO, Company con... | - | - | vcnewsdail... |
| 28.05.2014 | Datalogix ... | - | - | - | ivp.com/ne... |
| 28.05.2014 | Datalogix ... | Datalogix, a Westminster, CO-b... | funding S... | - | finsmes.co... |
| 28.05.2014 | Another Bo... | Datalogix nabbed $45 million i... | - | - | adexchange... |
| 28.05.2014 | Datalogix ... | Share Share on Facebook Share ... | - | Michael Da... | xconomy.co... |
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