Adtena is the online platform for managing advertising campaigns in Wi-Fi networks
Adtena is the online platform for managing advertising campaigns in Wi-Fi networks using geolocation and customer data for delivering the most relevant mobile ads. We unite local public Wi-Fi networks into a complementary coverage and bring it to an advertiser with the vast targeting choices, sufficient traffic volumes and convenient dashboard for campaign management that local networks usually lack of. Adtena technically may be compared to AdWords + AdSense adding the precise geolocation targeting in Wi-Fi networks contrary to the contextual targeting on web-sites. We?ve developed and implemented the integration schemes for the most types of existing networks and also for the coming ones offering technical solutions of any complexity. Our system brings advertising volumes and traffic monetization right after the network joins in.